eCommerce Content Specialist

ECommerce Content Specialist

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client's time zone.

Our client is a well-established beauty textiles and nighttime beauty brand best known for pioneering the beauty pillowcase category. Over the past decade, the company has built a strong multi-channel presence across Sam's Club, Costco, Macy's, Kohl's, TV commerce, marketplace platforms, and its own DTC ecommerce site. The brand is seeking a commercially minded eCommerce Content Specialist to optimize product detail pages (PDPs) and improve product performance across key retail and marketplace channels.

Role Overview

The eCommerce Content Specialist will own the ongoing optimization of product detail pages across key retail and marketplace accounts.

This role is focused on improving product page effectiveness through stronger content, clearer merchandising, and enhanced on-page storytelling that drives measurable product performance improvements. The ideal candidate is commercially minded, analytical, detail-oriented, and experienced in PDP optimization, digital merchandising, and ecommerce content strategy.

The role includes ownership of content optimization, creative coordination, retailer setup processes, live page reviews, and performance tracking across multiple digital retail channels.

Key Responsibilities

PDP Optimization & Digital Merchandising

• Improve PDPs across Sam's Club, Costco, TV commerce, Macy's, Kohl's, and marketplace channels
• Write and optimize retailer-ready titles, bullets, descriptions, SEO keywords, image callouts, FAQ language, and product setup fields
• Identify factors impacting product performance, including weak imagery, unclear value propositions, poor benefit hierarchy, missing education, or incomplete content
• Improve on-page storytelling and merchandising effectiveness to support product performance

Creative Coordination & Asset Development

• Brief designers on required visual assets including hero images, value callouts, infographics, comparison charts, and promotional creatives
• Collaborate with creative teams to ensure assets support merchandising and conversion goals

Retailer Setup & Content Management

• Own content and merchandising elements of item setup across retailer systems
• Manage retailer templates, product attributes, image submissions, PDP copy fields, asset uploads, setup trackers, and post-launch reviews
• Review live pages to ensure content accuracy, compliance, and optimization quality

Performance Tracking & Cross-Functional Collaboration

• Maintain weekly performance trackers showing updates, launch timing, and resulting performance impact
• Track product page performance improvements and monitor KPI progress across channels
• Partner with sales operations, design, account management, operations, supply chain, and finance teams to ensure PDPs remain accurate and optimized
• Support the rollout of optimization initiatives across active digital accounts over time

Qualifications

Experience

• 3–6 years of experience in ecommerce, digital merchandising, marketplace management, digital shelf strategy, retail content, or PDP optimization
• Strong experience with PDP copywriting and marketplace content optimization
• Experience working with designers or creative teams
• Experience tracking SKU-level performance and conducting basic performance analysis
• Experience within beauty, personal care, home, textiles, bedding, or similar consumer categories preferred
• Familiarity with platforms such as Sam's Club, Costco.com, Walmart, Target, Macy's, Kohl's, Amazon, Mirakl, DSCO, CommerceHub, or Scene7 preferred

Skills

• Strong commercial mindset with an understanding of performance-driven digital merchandising
• Strong copywriting abilities with the ability to translate product features into customer-focused benefits
• Ability to diagnose underperforming product pages and identify optimization opportunities
• Comfortable working within retailer systems, ecommerce platforms, item setup templates, asset folders, and tracking systems
• Strong organizational, analytical, and detail-oriented skills
• Ability to manage multiple projects and optimization initiatives simultaneously
• Comfortable working in a KPI-driven environment focused on measurable performance outcomes

What Success Looks Like

• Improved product page performance and measurable sales lift across optimized PDPs
• High-quality and timely implementation of PDP updates and merchandising improvements
• Strong creative briefs, optimized PDP content, and effective merchandising strategies
• Consistent tracking, reporting, and optimization discipline across channels
• Scalable PDP optimization processes successfully implemented across active retail accounts

Opportunity

This is an exciting opportunity to join a growing consumer brand with strong digital sales momentum and a multi-channel retail presence. The eCommerce Content Specialist will play a key role in improving how products are presented and merchandised online while driving measurable performance improvements across major retail and marketplace platforms. The role offers direct impact on ecommerce growth, cross-functional collaboration, and the opportunity to help scale optimization systems across a rapidly expanding business.

Application Process:

To be considered for this role these steps need to be followed:

• Fill in the application form
• Record a video showcasing your skill sets