Campaign Automation Manager

Job ResponsibilitiesSetup and maintain a variety of marketing automation platformsWork with a team of design/UX, content, and developer professionals to recommended strategies and tacticsBuild and manage Email & Push lifecycle & promotional campaignsPerform A/B tests on segmentation, cadences, subject lines, copy, offers and layout to drive improved resultsCreate and deliver reports for email marketing initiative results and activity to key stakeholdersUnderstand operations, systems, and data related to the email and push programsCollaborate with other Automation Managers to build and optimize campaigns by monitoring and analyzing resultsCross-functionally coordinate with design, merchandising, FED and other departments, as neededProvide strategic direction to optimize Key Performance Metrics, KPIs, of Email & Push campaignsCreate personalized, ad-hoc, and automated campaignsCoordinate with Database Application Administrators, Marketing Analytics, FED & development teams to build customer segmentation and personalizationCreate ad hoc queries, analyses and reports as needed, optimized for end-usersPerform other duties as required and assigned by manager and upper managementFollow legal policies as directedJob RequirementsCompetent in Microsoft Excel and other Microsoft Office programsAbility to multitask in highly stressful situationsStrong financial and analytical skills, detail oriented, solid business sense, and good problem solving abilitiesEnglish copy editing skillsTime management and communication skillsFamiliarity with Braze a plus, but not required1+ years Email Marketing experienceAbility to learn quickly and work efficiently in a fast paced environmentMust be able to handle operational schedules and production workAvailability to work beyond normal business hours (including weekends), as neededSkillsFamiliarity with SQL and/or HTML a plus, but not requiredMS-ExcelEducationBachelor's Degree in Marketing, Economics, Finance, Information Systems, Business Management or related field.CertificationsPhysical RequirementsThis position requires the incumbent to sit, stand and perform general office functions. The incumbent may also be required to lift up to 25 pounds occasionally. Bending, stooping and reaching are also frequently required.Equal Employment OpportunityIt is our policy to provide equal employment opportunity for all applicants and associates. This policy includes our commitment to ensure that all employment decisions are made without regard to race, color, religion, gender, national origin, disability, pregnancy, veteran status (including Vietnam era veterans), age, sexual orientation, gender identity, or any other non-job-related characteristic protected by law.