Performance Media Coordinator (Paid Search)
Swell Media
Job Description
Job Description
Open position in St. Louis, MO; Portsmouth, NH; Kansas City, MO; or Columbia, MO. Hybrid work schedule: 2 days in the office, 3 days working from home.
Visa sponsorship is not available for this position, now or in the future. Applicants must be legally authorized to work in the United States on a permanent basis without requiring employer sponsorship.
Overview:
The Performance Media Coordinator (Paid Search) is an entry-level position that supports the paid search team as they learn the ins and outs of paid search advertising. This individual is responsible for owning and driving certain internal-facing tasks as directed by senior members of the team. This role reports to the Associate Director, Paid Search & Social.
Essential Duties and Responsibilities (Other duties may be assigned)
Campaign Support
- Assist senior team members with paid search campaign development, including keyword research and ad copy development.
- Traffic paid search campaigns across all networks as directed by senior members of the team.
- Assist senior team members with daily budget management.
- Present optimization recommendations for paid search campaigns to senior members of the team. Execute on approved recommendations.
Reporting & Analytics
- Build and maintain Google Data Studio reports for all paid media clients.
- Responsible for pulling data for monthly reports for all paid media clients.
Growth & Operations
- Attend partner and vendor calls.
- Expected to grow understanding of paid search tactics and strategies.
- Expected to grow understanding of client management and proactive problem-solving.
- Performs other related duties as assigned.
Qualifications - To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Knowledge of paid search platforms including Google Ads (Search, Display) and Microsoft Advertising (Bing) a plus. Google Ads certification is strongly encouraged.
- Knowledge of analytics platforms including Google Analytics, Google Data Studio, and Google Tag Manager a plus.
- Proficient with Microsoft Office Suite, Google Docs, Google Sheets, and Google Slides.
- Previous experience at an agency or internal marketing department a plus.
- Ability to adapt to and work in a fast-paced environment.
- Excellent written and verbal communication skills.
- Strong organizational skills.
Education & Experience
- 0–2 years of experience.
- Bachelor's degree or equivalent experience in a related field.
Total Perks Package
- The chance to be a part of a growing company and the next success story
- Amazing opportunities for career development
- Recognition programs
- Employee referral bonus
- Hybrid work schedule; 2 days in the office, 3 days working from home
- Fun and collaborative work environment
- Casual dress code
- Insurance Coverage (medical, dental, vision, life, and disability)
- 401(k) retirement plan, with employer 4% match
- Work/life benefits, including mental health and wellbeing support
- Flexible Time Off Policy
- Paid holidays, including agency soft closing Christmas Eve-New Year's Day
- Paid leave options, including sick leave, medical leave for self and family, and parental leave
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