Marketing & Communications Coordinator

POSITION PURPOSE

Help set the stage for all children to imagine and learn through play as CMTM’s Marketing & Communications Coordinator. The Marketing & Communications Coordinator reports to the Director of Marketing & Communications and supports and collaborates on implementing a strategic communications and marketing plan. The Marketing & Communications Coordinator is part of the Advancement Team. In addition to this position, the Advancement Team consists of the Executive Director, Director of Marketing & Communications, Development Director, Development Manager, and Marketing & Communications Assistant. The Marketing & Communications Coordinator contributes to the organization through an array of marketing and communication initiatives. These include the coordination and execution of the annual marketing and communications plan and communications calendar, highlighting programming, promoting events and programs to increase participation, enhancing philanthropic support, showcasing community engagement and partners, and, ultimately, playing a crucial role in telling the story of the Children's Museum & Theatre of Maine.

COMMUNICATIONS PLANNING

Coordinate across the organization to develop a monthly Communications Calendar, approved by the Director of Marketing & Communications, integrating organizational events, programming, goals, and objectives. Ensure proper transfer to Asana for planning and scheduling purposes.

CONTENT CREATION AND COORDINATION

Generate and schedule brand-aligned content (e.g., social posts, blogs, stories, videos, photos) using tools like Sprout Social, Canva, InDesign, Photoshop, Illustrator, Squarespace and other approved applications. Schedule and publish content to relevant platforms, including CMTM social media channels, Google, the CMTM Squarespace website, Google Business, community calendars, and others. Coordinate with internal teams to align and communicate key updates, news, and promotional needs for visitor services, programming and education, exhibits, and theatre initiatives.

DESIGN AND DISTRIBUTION OF MATERIALS

Design, print, and coordinate the distribution of promotional materials for events, shows, campaigns, and programming. Conceptualize and design multi-channel marketing campaigns and promotional initiatives that drive attendance, boost engagement, and elevate brand awareness across museum, theatre, and educational offerings.

EMAIL COMMUNICATIONS

Draft, schedule, and send e-newsletters in accordance with an editorial calendar in collaboration with relevant CMTM departments. Create and design email templates in Constant Contact.

PLATFORM UPDATES AND MAINTENANCE

Maintain and update hours and community listings across relevant platforms. Coordinate with the Director of Marketing & Communications to maintain and manage the CMTM website. Maintain ADA compliance and best practices across the CMTM website.

COMMUNITY ENGAGEMENT

Monitor and respond to feedback from followers, members, and visitors online, coordinating with appropriate team members when needed (via Sprout Social, Google, CMTM’s e social channels, and business listings).

EVENT AND PROGRAM SUPPORT AND PROMOTION

Assist the organization and specialized teams (e.g., Theatre, Visitor Engagement, Marketing & Communications, Development, and Education & Exhibits) in promoting opportunities, programs, and events. Coordinate and maintain notes and a marketing checklist related to events and teams with colleagues to ensure timeliness and alignment with organizational goals and objectives. Assist in the planning and execution of cultivation, fundraising, and media events.

TEAM COLLABORATION AND MENTORSHIP

Provide support to the Marketing & Communications Assistant and mentorship to interns as appropriate.

STRATEGIC ALIGNMENT

Support CMTM’s Strategic Plan and organizational goals through specific actions as identified by the Marketing & Communications team and supervisor.

CROSS-DEPARTMENT COLLABORATION

Participate in relevant cross-departmental meetings. Conduct weekly floor checks and provide front desk coverage as needed.

ADDITIONAL PROJECTS

Complete other projects and assignments as they develop.

POSITION REQUIREMENTS

Bachelor’s degree in a related field of study or equivalent One to two years of relevant experience in marketing and communications Successful candidates will have excellent organizational, written, and oral communication skills and keyboarding skills Proficiency in Google Workspace, Microsoft Office Suite, and social media platforms required. Experience with Adobe Creative Suite and website publishing is a plus Experience with photo, video, and graphic design skills is a plus Prior experience in the non-profit sector or with mission-driven organizations is appreciated

PERSONAL ATTRIBUTES

Energized by CMTM’s mission and values Keen attention to detail Team player with a strong capacity to work independently Empathy, kindness, and commitment to creating a culture of belonging Enthusiasm for new ideas, initiative, and strong can-do attitude

PHYSICAL DEMANDS OF WORKPLACE / ROLE

Ability to climb a ladder up to 12 feet (infrequently) Ability to lift 30+ lbs (infrequently) The noise level in the workplace is usually quiet to moderate. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. This job description is intended to provide guidelines for job expectations and the employee's ability to perform the position described. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills, and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate. This document does not represent a contract of employment, and CMTM reserves the right to change this position description and/or assign tasks for the employee to perform, as CMTM may deem appropriate.

SCHEDULE

40 hours per week (full-time), Monday through Friday, 9:00am to 5:00pm with potential for up to 1 or 2 remote days per week.

COMPENSATION

Compensation $50,440 / year plus $12,000 annual benefit pay, which can be used toward a cafeteria plan of benefits including health insurance (3 options, HSA available), dental insurance, vision insurance, life insurance, short & long-term disability, critical illness insurance, accident insurance, 403b (retirement) plan contributions, and/or HSA contributions. Benefit pay may also be taken as pay in lieu of benefits. Additional benefits include: annual free membership (for yourself or to give as gift) monthly free admission passes snacks, tea & coffee are available daily onsite staff events such as outings, parties, and lunches CMTM has an equitable system of pay that offers a base rate based on position, and incorporates longevity pay increases over time. This system is designed for equity and as such we do not have the ability to negotiate the compensation listed above.

ABOUT CMTM

At the Children’s Museum & Theatre of Maine, we set the stage for every child to imagine and learn through play. We value Belonging. Everyone belongs at the Children’s Museum & Theatre of Maine. We believe each person has value and worth; we celebrate what makes each of us unique and what binds us together as a strong community We value Play. We embrace the power of play to build resilience, spark creativity, and ignite a child’s imagination. Play inspires our work, our physical spaces, our storytelling, and our learning experiences. We value Community. We center community in all we do. We strive to be an inclusive partner and resource in order to build strong, lasting relationships. We value Curiosity. We believe curiosity inspires children to explore, build empathy, and connect with others. Learning fueled by curiosity leads to a deeper understanding of self and the world around us. We value Trust. We provide safe, inclusive experiences and spaces to ensure that the community’s trust is earned and upheld in all that we do. The Children’s Museum & Theatre of Maine is an equal opportunity employer. We strongly encourage individuals of all backgrounds, identities, and experiences to apply. We do not discriminate based on race, color, sex, sexual orientation, gender identity or expression, age, religion, national origin, disability status, ancestry, marital status, veteran status, medical condition, or any other category protected by local, state, or federal law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. We are committed to making our facilities and programs accessible and safe for all members of our community, staff, and volunteers. We are actively working to increase accessibility and usability of our website, building, and educational activities. Supervisors work collaboratively with employees to make accommodations and modifications to accommodate the employee’s needs, including physical changes, assistive technologies, accessible communications, and policy enhancements. In doing so, we adhere to the available standards and guidelines and, in many cases, go beyond the guidelines to uphold our philosophy that our staff should have a safe and welcoming work environment where they can learn and grow. For a full description of our facility’s accessibility, please visit: #J-18808-Ljbffr Maine Tasting Center