Paid Social Specialist
Full-time
Optomi
Position Summary:
Optomi, in partnership with a leading organization, is seeking a Paid Social Specialist to support the execution and optimization of large-scale, performance-driven digital advertising campaigns. This individual will focus on driving customer acquisition, conversions, and campaign efficiency through data-driven paid media strategies. The ideal candidate will have hands-on experience with demand-side platforms (DSPs), direct-response marketing, and campaign performance analysis.
What the Right Candidate Will Enjoy:
- Supporting large-scale paid media campaigns focused on customer acquisition and conversion.
- Working hands-on with leading advertising platforms and DSPs.
- Collaborating with internal teams, external agencies, vendors, and platform partners.
- Identifying opportunities to improve campaign performance through testing, optimization, and data analysis.
- Working in a fast-paced, collaborative environment with opportunities to contribute to paid media strategy and execution.
What Type of Experience Does the Right Candidate Have?
- 2+ years of experience in paid media, digital advertising, programmatic advertising, or performance marketing.
- Hands-on experience with advertising platforms such as Amazon Ads, DV360, Yahoo DSP, Google Ads, or CM360/Campaign Manager.
- Strong understanding of direct-response marketing, customer acquisition, and conversion-focused campaigns.
- Advanced proficiency in Excel for campaign tracking, reporting, and performance analysis.
- Experience implementing, managing, monitoring, and optimizing paid advertising campaigns.
- Strong analytical skills with the ability to interpret campaign performance metrics and identify optimization opportunities.
- Excellent communication, organizational, and stakeholder management skills.
- Nice to Have: Experience in entertainment, streaming, subscription-based businesses, or Airtable.
What Are the Responsibilities of the Right Candidate?
- Support the implementation and execution of paid media strategies focused on customer acquisition, conversions, and efficiency.
- Manage and optimize paid advertising campaigns across DSPs and digital advertising platforms.
- Coordinate campaign setup, implementation, quality assurance, and launches to ensure accurate execution.
- Monitor campaign performance against key KPIs and identify opportunities for improvement.
- Analyze campaign data and utilize Excel to maintain reporting, tracking, and performance insights.
- Support budget optimization across advertising platforms and tactics to maximize return on marketing spend.
- Collaborate with internal stakeholders, external agency partners, and vendors to ensure successful campaign execution.
- Research, develop, and test new audience segments, creative strategies, and landing page experiences.
- Troubleshoot campaign issues, track implementation progress, and ensure advertisements launch correctly.
- Contribute to ongoing campaign testing, optimization, and strategic planning initiatives.
Vacancy posted 8 hours ago
Similar jobs that could be interesting for youBased on the Paid Social Specialist in New York, NY vacancy
$38.5 per hour
...Title: Paid Media Specialist/Senior Paid Media Specialist (Paid media advertising, Snapchat, QA campaigns, acquisition/performance) Location... ...the planning, execution, optimization, and reporting of paid social campaigns across clients, with a focus on driving subscriber...SuggestedFull timeContract workMilestone Technologies, Inc.
New York, NY1 day ago$47k - $65k
...Omnicom Media Job Function: Media Job Subfunction: Performance Media Job Description: Job Summary Paid Social Assistant Specialist is an entry-level position designed for individuals interested in building a career in Paid Social Media marketing....SuggestedWork at officeLocal area3 days per week£38k per year
...PAID SOCIAL SPECIALIST Ready to take ownership of a rapidly growing Paid Social offering and make a real impact? Must be able to commute to Chester 2-3 days a week Salary up to £38k DOE Exciting opportunity to join a fast-growing, ambitious digital marketing agency Take...Suggested2 days per week3 days per weekSearchability
New York, NY3 days ago$66.5k - $80k
...Omnicom Media Job Function: Media Job Subfunction: Performance Media Job Description: JOB SUMMARY Paid Social Media Specialist has 1+ years of experience in Paid Social Media marketing. Healthcare and Pharmaceutical experience a plus. Specialists...SuggestedFull timeWork at officeLocal area3 days per week- ...rates that make the economics work for their practice. Clients Blackbox is in a major growth period, and we're looking for a Senior Paid Media Strategist / Account Strategist who can own client accounts from strategy through execution. The Opportunity This is a hands-on...SuggestedWork from homeFlexible hours
Clients Blackbox, Inc.
New York, NY4 days ago - ...Position Summary The Senior Associate, Paid Social will provide tactical paid social recommendations and manage paid social media campaigns for clients. The Senior Associate, Paid Social will plan, execute, optimize, and report on paid social media efforts with some oversight...Full time
Omnicom Media
New York, NY3 days ago - ...Job Title: Paid Social Sr. Specialist Location: Remote Start Date Is: ASAP Duration: 3+ Month Contract (potential to convert) Compensation Range: $35-40/hr W2 Benefits: Eligible for Health, Dental, Vision, 401K Must be authorized to work in the...Contract workImmediate startRemote work
$50k - $90k
...excellence? Here's your chance to shine and redefine the landscape of social media! Join our innovative team and shape the future of brand... ..., and your impact is significant. As the Senior Analyst of Paid Social, you'll spearhead transformative strategies and lead brands...CMI Media and Compas
New York, NY4 days ago$90k - $100k
...We are looking for a Paid Social Supervisor to lead the planning, execution, and optimization of paid social campaigns across a range of digital platforms. This person will partner with cross-functional teams to translate marketing objectives into effective media strategies...Work at officeFlexible hours24 Seven Talent
New York, NY22 hours ago$70k - $140k
DescriptionPosition at CMI Media GroupJob Title: Supervisor, Paid SocialCompany: CMI Media GroupAre you a strategic paid social media leader with a passion for connecting with audiences in meaningful ways? Do you thrive on driving impact and mentoring a growing team? CMI...CMI Media and Compas
New York, NY4 days ago$50k - $60k
...partner offering transparency, integration, and a relentless focus on business impact. This is a full-time position for a Specialist, Paid Social at BarkleyOKRP. In this role, you will develop strategies and manage the performance of various paid social accounts, to drive...Full timeWork at officeFlexible hours$60.8k - $93.6k
...will have at least one year of hands-on experience in executing paid ad campaigns across Facebook, Instagram, and Twitter with the highest... ...in Snapchat and Pinterest being preferred. Our social team works across a diverse range of sectors on some of the largest...Temporary workFreelanceWork at officeFlexible hoursPublicis Groupe Holdings B.V
New York, NY3 days ago$60.8k - $93.6k
...do to address today’s most pressing challenges to drive business transformation through media. Overview The Senior Analyst, Paid Social is responsible for leading the success of client-paid social media campaigns by providing thoughtful leadership on campaign...Temporary workFreelanceFlexible hoursPublicis Groupe Holdings B.V
New York, NY4 days ago$60.8k - $93.6k
...Senior Analyst, Paid Social Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world's most successful agencies by helping...Flexible hoursTEAM One Inc Defunct
New York, NY4 days ago- ...as capital, it becomes a catalyst for growth and transformation at scale. What You’ll Do Develop and oversee multi-platform Paid Social strategies (across Meta, TikTok, Snapchat, Pinterest, X, and Reddit) tailored to retail client goals (e.g., ROAS, new customer...
Digital Matter
New York, NY10 days ago $47.9k - $60k
...we are helping to build. THE ROLE: As an Account Coordinator, Paid Social, your primary function will be to provide essential... ...at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce...Work experience placementRemote workFlexible hoursDept
New York, NY4 days ago$55k - $75k
...scale, you will have the direct opportunity to take on leadership roles and shape our future. Role Description: The Paid Search Specialist is responsible for the end-to-end planning, execution, and optimization of performance marketing campaigns across major search...Full timeWork at officeRemote workFlexible hours2 days per weekBrightly Media Labs
New York, NY1 day ago$45k - $90k
...working. For more information, visit wppmedia.com . Role Summary & Impact As a Senior Associate, Paid Social, you will continue down the specialist career track, receiving continual training and close mentorship in all aspects of paid social. You will have...Work experience placementWork at office$100k - $120k
Overview A Social Supervisor is a master of the space, with well-rationalized POVs on tools, campaign structure, platforms, and the... ...picture Education and Experience: ~4-6 years experience with paid social campaign management, agency or brand setting preferred...Full timeWork at office- ...Client: Insurance Group/Non-Profit Organization Job Title: Social Media and Analytics Specialist/Communications Specialist/Social Media Specialist/... ...campaigns Optimize social media platforms including paid social, with an eye towards innovation and evolving use...Full time
Mindlance
New York, NY8 hours ago - ...Optomi, in partnership with a leading entertainment and streaming service provider, is looking for a Paid Social Manager. The Paid Social Manager will lead the strategy and execution of paid social campaigns to drive subscriber growth for streaming services. This role...Full time
Optomi
New York, NY1 day ago $3,500 - $5,000 per month
...Social Media Specialist Location: Remote, U.S. (NYC or Sonoma County preferred, but not required) Engagement: Independent contractor (10... ...repurposed content. A smaller part of the role supports our paid social activity, primarily by turning top-performing organic...Part timeFor contractorsSeasonal workWork at officeLocal areaRemote workDancing
New York, NY2 days ago$60k - $80k
...regulatory environments. The Role. As an Associate on the Paid Media team, you will focus on designing and executing paid media... ...reporting. Recommending the right media channel mix (paid social, programmatic and addressable, CTV/streaming, search, audio, print...Full timeWork at officeTusk Strategies
New York, NY8 hours ago- ...Chinese required We're looking for a creative, hands-on Social Media Specialist who knows how to turn products, people, and outdoor experiences... ...professional growth, and work-life balance, including: ~ Paid holidays, floating holidays, and paid time off ~ Paid sick...Full time
ororo Heated Apparel
New York, NY1 day ago - ...optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated... .... Learn more at Position OverviewWho you are: You’re a dynamic paid search expert who is ready to challenge digital norms in a fast-...Full timeWork at officeLocal area3 days per week
Momentum Worldwide
New York, NY1 day ago $55k - $68k
...Digital (DIG) practice brings together storytelling, strategy, social, influencer, analytics, and emerging technology to help brands connect... ...on involvement in influencer campaigns necessary. Experience in paid media management is a plus, but not required. Proficient in...Full timeWork at officeFlexible hoursShift workRuder Finn
New York, NY11 hours ago$64.35k
...through required minimum PTO, an annual wellness stipend, fully paid health care, fully paid counseling services, extended parental leave... ...include executional excellence across paid search, paid social, programmatic display and video as well as managing client communications...Permanent employmentWork experience placementInternshipWork at officeRemote workFlexible hoursJanuary Digital
New York, NY18 days ago$70k
...measurable business outcomes by amplifying online presence and optimising performance across digital channels, including Search (paid and organic), Social, Programmatic, Addressable media, and E‑commerce platforms. Develops and executes data‑driven strategies to improve...Full timeWork at officeLocal area3 days per weekMomentum Worldwide
New York, NY1 day ago$55k - $68k
...Finn is seeking a motivated and detail-oriented Senior Associate, Paid Media Strategy to join our growing Digital (DIG) practice. In... ...role, you will support the planning, setup, and execution of paid social & paid search campaigns across a range of performance-driven...Full timeWork at officeFlexible hoursRuder Finn
New York, NY5 days ago- Social Media Specialist Position OverviewWe are looking for a proactive Social Media Specialist to own and grow our brand presence across paid and organic social channels. This role will develop content strategy and calendars, create and optimize engaging content and video...
CyberCoders
New York, NY3 days ago
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Paid Social Specialist. Be the first to apply!
Related searches
- sewing specialist New York, NY
- graduation specialist New York, NY
- technology integration specialist New York, NY
- consumer insights specialist New York, NY
- vulnerability management specialist New York, NY
- evaluation specialist New York, NY
- escalation specialist New York, NY
- educational technology specialist New York, NY
- policy specialist New York, NY
- strategic sourcing specialist New York, NY