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2027 Enterprise Marketing Rotational Analyst Program - Cleveland

KeyBank

KeyBank's Enterprise Analyst Program is a multi-week training program. For those still in college, the program facilitates the transition from college to a full-time career at Key. The program provides opportunities to learn about Key's business and strategic pillars, learn about Key's industry-leading employee benefits, engage in exciting networking events with Analysts across various teams, hear from members of the Executive Leadership Team, and receive relevant training ahead of starting in a full-time role. At the conclusion of the multi-week training program, Analysts will enter their Line of Business and begin working with their respective teams within a rotational program within a specific segment or full-time role. Continued development beyond the program is provided through mentorship opportunities with teammates across various levels of the organization that will provide an environment for shared learning and advice, encourage professional development, and assist in the development of career aspirations and goals. Marketing Overview Enterprise Marketing encompasses the ability and passion to bring the KeyBank brand to life while supporting and enhancing Key's business goals across the various lines of business. We work to maintain a strong, consistent brand and develop marketing campaigns that are better connected to business goals. We focus our core on speed & agility in marketing campaign execution that incorporates a cost efficiency that does not sacrifice effectiveness. Included in Enterprise Marketing is our overall brand creation, development and effectiveness, sponsorships and activation, creative development, legal/compliance approvals and marketing analytics. About the Enterprise Marketing Rotational Analyst Program KeyBank's Enterprise Marketing Team delivers fresh ideas that help bring strategic plans to life, and speak to our customers, prospects, company, and core principles. As rotational analyst within our marketing department, you'll work with industry and product experts across a wide variety of teams, including Branding, Sponsorships, Creative, Digital Platform and Marketing Analytics. You'll gain an understanding of client and prospect needs and provide consultation on effective use of marketing and use your knowledge to provide recommendations on tactics to achieve marketing objectives. You will also learn to influence business partners and stakeholders in the effective use of a multitude of marketing.Rotations will begin upon completion of the foundational training, and continue for 12 months, each rotation being 6 months in length. Support marketing managers in creating marketing plans and executing programs

  • Work with marketing managers to understand scope and context of projects for each line of business and assist in bringing to project to fruition, depending on timeline
  • Research competition by marketing functioning by performing gap analysis along with recommendations for consideration by the branding/marketing channel
  • Support reporting on marketing metrics where appropriate
  • Assist in maintaining budget updates and spreadsheets where appropriate, depending on marketing team
Must obtain a four-year degree or graduate level degree by May 2027 with focused coursework in marketing, communications, or related field
  • Prior experience within the field preferred
  • Outstanding academic achievement (minimum undergraduate 3.0 GPA)
  • Demonstrated leadership and teamwork from past work experience and/or extracurricular activities
  • Proficiency in Excel and PowerPoint
KeyBank's Internship and Analyst positions are not eligible for employment visa sponsorship (e.g., H-1B visa). This includes, for example, situations where a candidate may have temporary work authorization while enrolled in school or upon graduation (e.g., CPT, OPT) but would need H-1B visa sponsorship within a few years of employment in order to maintain employment eligibility. Compensation also includes a $5,000.00 Sign-on Bonus. Key has implemented an approach to employee workspaces which prioritizes in-office presence, while providing flexible options in circumstances where roles can be performed effectively in a mobile environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, pregnancy, disability, veteran status or any other characteristic protected by law. Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing View email address on click.appcast.io.

Vacancy posted 7 hours ago
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