Manager, Demand Planning

About Us: Comfrt is one of the fastest-growing direct-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece we create. Our mission goes beyond clothing — we strive to build a community where everyone feels supported and seen. About the Job: Under the direction of the Chief Buying Officer, the Manager, Demand Planning will own Comfrt’s end-to-end planning engine—from demand forecasting and line planning through buy execution and inventory strategy. This role translates merchandising vision and growth goals into financially sound, high-turnover inventory plans, maximizing sales and margin while protecting cash flow. Operating at the intersection of Merchandising, Marketing, Production, Finance, and Operations, this position builds scalable planning processes to support rapid growth, high-velocity product drops, and an expanding omni-channel footprint. Responsibilities: Forecasting, Sales & Financial Planning Develop and maintain daily, weekly, monthly, and seasonal demand forecasts at the style, color, and SKU level. Reforecast based on real-time sales performance, marketing activity, and consumer behavior. Support the Open-to-Buy (OTB) process, balancing financial targets, inventory risk, and growth opportunities. Assist in demand scenario planning to assess inventory exposure and sales opportunities Inventory & Buy Strategy Partner with Operations to support buy plans aligned to top-line, margin, and inventory turn goals. Monitor inventory health across the portfolio, tracking Weeks of Supply (WOS) targets and flagging in-stock vs. overstock risk. Support planning for high-velocity drops, launches, and seasonal moments, as well as core replenishment strategies. Ensure inventory for Pre Orders is purchased on schedule to ensure timely fulfilment. Optimize size curves, depth, and allocation strategies to maximize full-price sell-through. Support allocation and replenishment decisions across DTC and physical retail stores. Cross-Functional Leadership & S&OP Collaborate with Marketing (launch timing and demand drivers), Production (lead times and capacity), Finance (budgeting and cash flow), and 3PL/Operations. Participate in Sales & Operations Planning (S&OP) or demand consensus reviews, highlighting risks, opportunities, and changes in trajectory. Translate complex demand insights into clear, actionable recommendations to cross-functional partners and leadership Systems, Data & Process Optimization Maintain forecasting tools, planning models, and reporting frameworks across Excel/Google Sheets, Shopify, BI tools, and ERP/PLM systems. Support initial implementation, customization, and maintenance of the brand’s inventory planning software, working directly with the software provider. Ensure accuracy and integrity of SKU creation, barcodes, purchase orders, and inventory data. Improve, automate, or build scalable planning tools and analytics as Comfrt grows. Monitor forecast accuracy, bias, and key KPIs; identify root causes and implement corrective actions. Requirements: 3-5+ years of experience in Demand Planning, Merchandise Planning, and/or Buying within lifestyle apparel, activewear, or DTC brands with high SKU count and complexity. Proven success supporting fast-growth and expansion-stage brands. Hands-on experience planning for DTC e-commerce and physical retail experience required. Wholesale planning experience is a plus! Proficiency in Microsoft Excel and/or Google Sheets, including complex modeling and scenario planning (macros a plus). Prior experience with Pre Order / Wait & Save programs strongly preferred. Strong working knowledge of Shopify, BI software, inventory/3PL systems, and ERP/PLM tools. Strong understanding of retail math: IMU, margin, WOS, sell-through, GMROI, and inventory turn. Strong forecasting and analytical capabilities and comfortable operating in imperfect data environments. Why Join Comfrt? Be part of a purpose-driven company that’s shaping the future of comfort and mental wellness. Work in a supportive, creative environment where your ideas and growth are valued. Enjoy Comfrt benefits such as generous paid time off, company-covered health insurance, 5% 401k match, and discounts on all Comfrt products! Join a passionate team making an impact on exciting projects, all while enjoying the flexibility and collaborative support of a fully remote environment. Comfrt is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. This role is open to remote candidates in multiple U.S. states. The salary range for this position is up $90k-$110k annually. Actual compensation will be determined based on factors such as years of experience, skills, certifications, and geographic location. #J-18808-Ljbffr