VP of Product Design

VP of Product Design

Parachute is seeking a visionary and highly collaborative Vice President of Product Design to lead our product design and product development team. This is a rare opportunity to shape the next chapter of an iconic home brand through innovative product concepts, elevated storytelling, and thoughtful execution across bedding, bath, décor, loungewear, and adjacent lifestyle categories.

The VP of Product Design will partner cross-functionally with Merchandising, Growth, Sourcing, Brand & Creative, and Executive Leadership to bring inspiring, commercially viable ideas to life. Reporting into our CEO, this is a leadership role for someone who combines strong creative instincts with systems thinking, storytelling, and an exceptional understanding of lifestyle design. Location: Culver City, CA in office Monday-Thursday with work from home on Fridays.

What You'll Do

• Lead Parachute's design vision across product categories, ensuring a cohesive and elevated brand expression
• Connect design decisions directly to company strategy and merchandising priorities, ensuring every product concept supports both brand vision and commercial objectives
• Drive future-facing concept development from ideation through execution, building both seasonal and long-range innovation pipelines
• Translate consumer insights, cultural trends, and market opportunities into compelling product concepts and experiences
• Lead innovation across materials, color, fabrication, form, and storytelling while maintaining alignment with brand strategy and business goals
• Oversee product development with deep expertise in textiles, fabrication, wash treatments, finishing techniques, and cut-and-sew construction
• Mentor and inspire a focused design team while fostering a culture of creativity, collaboration, and design excellence
• Establish clear creative processes that balance innovation with executional rigor
• Present strategic concepts, product direction, and innovation opportunities to executive leadership
• Partner closely with Sourcing team to ensure creative concepts are operationally executable and meet quality standards
• Collaborate with Merchandising, Growth, Brand & Creative teams to bring concepts to life across campaigns, environments, and customer touchpoints

Who You Are

• 10+ years of experience in design leadership, concept design, or innovation roles within premium lifestyle, home, fashion, or consumer brands
• A strategic and conceptual thinker with a strong creative point of view and refined aesthetic sensibility
• Deep expertise in textiles, materials, fabrication, manufacturing, and product lifecycle development, preferably within home textiles
• Experienced working with mills, factories, and global manufacturing partners
• Skilled at balancing creative ambition with operational and commercial realities
• A collaborative and influential leader who thrives in cross-functional environments
• Passionate about craftsmanship, storytelling, and building meaningful consumer experiences
• Proven ability to lead and scale a design team while mentoring exceptional and emerging talent
• Strong communication, presentation, and organizational skills
• A tastemaker with a deep understanding of premium lifestyle brands, consumer behavior, and cultural trends
• You Own the Outcome and show up with rigor, accountability and a bias for action.
• You Spring Forward and embrace everything with energy, adaptability, positivity and maturity.
• You Build the Best and are committed to growth, dreaming big, and sharing and receiving feedback in the spirit of always improving.

Compensation The base salary range for this position will be $220,000-$250,000. Compensation may vary based on the candidate's skills, qualifications, and location. Parachute defines compensation plans using market data aligned with comparable companies at a similar stage and size as ours. This role may be eligible for short-term incentive and equity plan participation.

About Us At Parachute we are focused on creating premium, responsibly-made home essentials that fill homes with soft landings. We believe the home is an extension of one's self, it offers a sense of belonging and welcomes all with ease and warmth. Home is where we recharge, wash off the day and rest up for tomorrow. It is the most comforting word there is – that's why they say there's no place like it. The unmistakable feeling of home is what inspired us to create Parachute and we invite you to join us in helping people transform a house into a home.