Field Marketing Manager - Urology

Additional Location(s): US-MA-Worcester; US-MA-Western/Springfield; US-NH-Southern About the role Boston Scientific's Field Marketing Manager is responsible for accelerating the adoption of key products in the assigned region/geography through market development, driving patient awareness and education, and enabling patient access. The role works with key customers to position BSC as the partner of choice in the therapeutic categories through localized marketing programs, and collaborates with Territory and Regional Executives to increase the number of patients treated with BSC therapies. Responsibilities Increase referring physician and patient awareness of disease states and treatment options Identify unique local market opportunities to increase therapy and product awareness, including PR, patient advocacy, or hospital marketing partnerships Conduct patient education seminars and community outreach programs Evaluate and implement co-marketing programs (using approved guidelines) Make patient advocates available (in-person and cloud visits); also identify suitable patient advocates as needed Conduct in-office patient education tutorials Develop and implement targeted patient outreach initiatives Work with collaborative counterparts to drive Physician Health Talks between prosthetic urologists and primary care physicians or other referring physicians Enable patient access to the right implanter Address local market issues that limit patient access to trained implanters; ensure patients can access the right implanters Recommend best practices to implanters that enable improved efficiency and patient care Share with customers best practices that allow for improved practice efficiency and patient flow Increase awareness and acceptance of BSC Practice Management resources Share non-clinical literature of interest to prosthetic urologists Identify other areas where BSC should develop and share best practices that improve efficiency Partner closely with territory managers and region managers in the assigned geographies Clinical case/OR support - minimal Required Qualifications BA or BS degree 5 years of experience in sales, account management, advertising/marketing or promotions Proficiency with Microsoft Office Programs (Excel) Experience with sales and marketing databases is a plus Excellent verbal communication skills Demonstrated business partnering skills Ability to build/create immediate rapport Detail-oriented and proven ability to be organized Creative outside-the-box thinker, persistent, and analytical Self-driven and able to work independently 75% travel required Preferred Qualifications Pharma sales and medical device experience preferred Compensation and Benefits Salary: $95,000 to $115,000 annually, plus variable compensation governed by the Sales Incentive Compensation Plan and core benefits offered at BSC. Relocation assistance is not available for this position at this time. Visa sponsorship is not offered for this position at this time. #J-18808-Ljbffr Boston Scientific