Creative Design Specialist

Creative Design SpecialistNichols College - Dudley, MA 01571OverviewSalary Range $60,000.00 - $60,000.00 SalaryDescriptionJob Title: Creative Design SpecialistDepartment: Marketing and CommunicationsSupervisor: Vice President for Marketing and CommunicationsJob Purpose: The Creative Design Specialist contributes to the college's financial success through the creation and delivery of compelling print and digital design materials and other outputs. As the college's primary designer, the Specialist works closely with enrollment (admissions) and other key campus partners to communicate the value of a Nichols College education and contribute to strategic growth priorities. The Specialist helps meet tactical objectives in alignment with the institution's marketing and communications goals, and produces tangible assets and collateral while adhering to brand standards.Job Duties:Design multipage publications, brochures, newsletters, fact sheets, multi-media displays, billboards, digital and print advertisements, and other long-form publicationsDevelop original print and web graphics, illustrations, charts, graphs, webpages and artwork for use in digital and print marketing and communications, including nichols.eduCapture, edit and optimize photography; photograph key institutional events such as Commencement, Convocation, new student orientation, etc.; manage college's digital asset management (DAM) resourceIdentify and advise print vendors; ensure product quality and timeliness of printed communication materials and publications; determine standards and most efficient methods of production to consider timeframes and/or cost; evaluate finished product and analyze success of productsFollow established graphic and branding standards to elevate the Nichols College brand and ensure all materials are visually consistent, professional, and aligned with brand guidelines. Ensure accurate use of logos, colors, typography, and layouts across all deliverables and campus-wide departmentsPossess strong working knowledge of graphic design and productivity software, including Adobe Creative Cloud, WordPress, Figma, Canva, Microsoft Office, including PowerPoint, etc.Research and manage stock photography and video; manage creative and digital graphics subscriptions; work with outside photographers, including Nichols College student staff; manage work study students as necessaryMaintain an archive of finished creative design projects, timelines and calendars, and other project management tools and resourcesRequired Qualifications:Bachelor's degree preferably in graphic design, digital communications, or a related field; or technical certification and relevant professional experience in creative and graphic designHigh proficiency in Adobe Creative Cloud Pro and Microsoft Office; working knowledge of WordPress, Figma, CanvaKnowledge of best-practice design techniques, tools and principlesStrong portfolio of published work, including graphic design, digital marketing, multimedia and photographyDemonstrated creativity and originalityEffective time management skills and ability to juggle multiple projects concurrentlyAdaptability and flexibility, including evening/weekend availabilityAdditional duties as assignedPhysical Job Components:Light to moderate lifting of equipment, supplies and other materialsAble to use office and telecommunications equipmentWalking is required, traveling may be expected at timesAbility to communicate in writing and orallyApplication Information:Please send resume, cover letter and salary requirements to:Department of Human ResourcesNichols College121 Center RoadDudley, MA