Events and Marketing Communications Lead
Highridge Medical
The Events & Marketing Communications Lead is responsible for designing, executing, and optimizing Highridge Medical’s global events strategy and integrated marketing communications. This role drives high-impact engagement with surgeons, distributors, and internal stakeholders—ensuring all events and communications reinforce Highridge’s brand, support commercial objectives, and deliver measurable business outcomes. This individual partners cross-functionally with Sales, Marketing, Medical Education, and Executive Leadership to elevate Highridge’s presence across trade shows, surgeon education programs, and internal/external communications channels. Key Responsibilities Events Strategy & Execution Lead end-to-end planning and execution of global events, including trade shows, surgeon education programs, and internal leadership events Develop annual events roadmap aligned to commercial and marketing priorities Oversee logistics, vendor management, budgets, and on-site execution Ensure consistent, high-quality brand experience across all event touchpoints Analyze event performance and ROI, providing insights for continuous improvement Marketing Communications Develop and execute integrated marketing communications plans to support product launches, campaigns, and corporate initiatives Ensure alignment with brand standards and messaging frameworks from the Brand-Toolkit Manage content development across multiple channels (digital, print, email, and social) Partner with product marketing and MedEd teams to translate clinical and technical content into compelling messaging Cross-Functional Collaboration Act as a key liaison between Marketing, Sales, HR (for internal comms/events), and Executive Leadership Support internal communications initiatives tied to organizational priorities, culture, and engagement Align event and communications strategy with broader commercial objectives Brand & Experience Management Champion Highridge’s brand identity across all communications and activations Ensure consistency in visual identity, tone, and messaging globally Elevate the customer and employee experience through thoughtful, high-impact storytelling Performance & Budget Management Develop and manage event and communications budgets Track KPIs (engagement, lead generation, brand awareness, ROI) Optimize resource allocation based on data and insights Qualifications Education & Experience Bachelor’s degree in Marketing, Communications, Business, or related field 2-5 years of experience in events, marketing communications, or related roles Experience in healthcare, medical device, or regulated industries strongly preferred Strong project management and organizational skills Proven ability to manage complex, cross-functional initiatives Exceptional written and verbal communication skills Experience managing agencies, vendors, and event partners Analytical mindset with ability to translate data into insights Ability to thrive in a fast-paced, growth-oriented environment Leadership & Cultural Attributes Demonstrates Highridge values: courage, responsiveness, grit, and results orientation Collaborative, proactive, and adaptable Strong executive presence and stakeholder management capability Detail-oriented with a passion for delivering high-quality experiences Working Conditions Travel required (estimated 20–40%) for events and meetings Flexibility to support global time zones when needed #J-18808-Ljbffr Highridge Medical
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