Creative Lead US

Location: New York, NY (Hybrid: 2 fixed days in office – Tuesday & Wednesday, with travel as needed) Employment Type: Full-Time Salary: $120,000 – $130,000 base salary per year + discretionary bonus Medik8 is a UK-based clinical skincare brand built on science, innovation, and a mission to deliver visible results without compromise. With a growing global presence and rapid expansion in the North America market, we are looking for a North America Creative Lead to join our Integrated Marketing team. In this role, you will lead the full-funnel design adaptation and regional execution across all North American marketing touchpoints and channels—driving brand awareness, consideration, and conversion. Rather than generating net‑new global brand concepts from scratch, your primary mission is to champion, adapt, and localize global master creative toolkits and frames to ensure maximum cultural relevance, commercial performance, and channel optimization across NA touchpoints. You will operate as an individual contributor on Day 1 and serve as the creative bridge between Global Brand Creative and local execution, with the opportunity to manage a junior designer in the future as the North America team expands, alongside acting as creative lead with local agency partners. Key Responsibilities Regional Creative Leadership & Adaptation Operates as the creative authority for the North America region, ensuring the market has compelling, cut-through creative that is fully localized while maintaining strict consistency with global brand identity and guidelines. Collaborate closely with the Global Brand Creative team to ensure all North America regional creative executions reflect global brand toolkits, guidelines, and core storytelling. Lead the adaptation, transcreation, and execution of regional assets across key touchpoints, including paid media, digital/D2C site assets, email, OOH, visual merchandising (VM), retail POS, brand events, and promotional collateral. Partner closely with regional team leads across Brand, D2C, PR/Events, and Sales to translate commercial objectives and launch priorities into brand‑right creative executions. Stay abreast of North American cultural, competitive, and market nuances to inform regional copy and visual creative output. Team Leadership & Agency Oversight Direct, mentor, and opportunity to manage 1 direct report, overseeing day‑to‑day workflow, project prioritization, quality control, and ongoing professional development. Serve as the creative lead for external agency and production partners on regional initiatives to ensure campaign creative aligns with brand standards, schedules, and budgets. Manage end‑to‑end creative routing, review, and asset delivery, ensuring all regional requests are delivered on time and execute flawlessly across channels. Requirements Essential Regional Creative Stewardship: Solid experience of art direction, digital design, or creative adaptation within the beauty, skincare, or prestige consumer sectors. Adaptation Expertise: Proven track record of taking global master campaign toolkits and successfully adapting, resizing, and transcreating them across diverse regional digital (D2C, web, email, paid social), print, and retail touchpoints. Technical Proficiency: Expert, hands‑on mastery of Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Premiere Pro) to independently build, resize, and output production‑ready assets. Channel Savvy: Deep understanding of North American retail environments (e.g., Sephora, Ulta) and digital performance media specs. People Management & Mentorship: Experience managing or mentoring junior designers, coordinators, or freelancers. Location: NYC‑based and comfortable working in a hybrid model (2 fixed days per week in our NYC office space). Desirable Digital Asset Management (DAM): Familiarity with enterprise DAM systems for file taxonomy, tagging, and asset organization. On-Set Art Direction: Experience assisting or directing on‑set photography or video shoots (a bonus for supplementary local content creation). About us Medik8 is a UK-based clinical skincare company dedicated to delivering high-quality, results‑driven products backed by scientific research and innovation. With a strong global presence and an exciting high‑growth trajectory, particularly in the US, Medik8 continues to push boundaries in clinical skincare. Culture & Benefits We are fuelled by our commitment to sustainability, quality, efficiency, and an unwavering passion for our customers. Championing solutions‑focused thinking, we possess a purpose‑driven mentality and strive to work with integrity and agility, always. We are collaborative go‑givers; our diverse talents work cross‑functionally and we achieve more together. We are proud to do everything in‑house, challenging the norm and pushing the boundaries of possibility. It’s just who we are! Some of the perks of being part of the Medik8 team include: Competitive salary Comprehensive benefits package including paid time off, holidays, health insurance and retirement plans Flexible & Hybrid working with min 2 days mandatory per week in‑office at NYC office space Transit benefits Cell phone and wifi WFH stipend Annual product discounts Annual discretionary bonus based on performance Quarterly US team building activities Our BCorp Commitment to JEDI (Justice, Equity, Diversity & Inclusion) At Medik8, we are committed to cultivating a diverse, equitable, and inclusive workplace where every individual feels respected, valued, and empowered. We believe a rich tapestry of backgrounds, cultures, and perspectives fuels the innovation behind our products. Research shows many candidates only apply if they meet 100% of a job description, however, we use the "60% Rule": if you meet over 60% of the requirements and have the passion to learn the rest, we want to hear from you. Our Inclusive Hiring Standards: Fair Chance Hiring: To support systemic justice, we do not request criminal record or credit checks during the application stage (unless legally required for the role). Blind Recruiting: We use anonymised CV screening to focus purely on your talent and reduce bias. Disability Confident: As a Level 2 employer, we guarantee an interview to disabled applicants who meet the minimum role criteria. Immigration Integrity: We welcome all applicants within current Home Office guidance on sponsorship and Right to Work. We never artificially manipulate role scopes or salaries to meet requirements. #J-18808-Ljbffr Medik8