Sr. Manager of Channel Marketing - Head of Field Training
ZAGG, Inc.
Head Of Field Training
ZAGG, the global leader in mobile lifestyle accessories, is seeking a dynamic leader who excels not only in strategic training development but also in building, motivating, and managing a high-performing team of Market Sales Managers (MSMs). Our retail and channel partner relationships are the foundation of ZAGG's brand strength. These partnerships thrive when our field teams are empowered, well-trained, and aligned behind shared goals and standards of excellence. In this role, you will lead ZAGG's North American training strategies while also cultivating a strong team culture rooted in communication, collaboration, and continuous improvement. As Director of Channel Marketing, you will develop and execute training plans that elevate ZAGG's retail presence and improve accessory sales velocity. You'll partner cross-functionally to design compelling training tools, content, and field experiencesand equally important, you'll coach your MSM team, resolve interpersonal challenges, guide their growth, and create an environment of camaraderie and accountability. You will also oversee team reporting, field performance dashboards, insights consolidation, and the development of training-enablement tools that help ensure consistency and clarity across all market regions. As a key part of the channel marketing leadership team, your influence will help shape how ZAGG shows up, executes, and wins at retail. This role reports to the VP of Product and Channel Marketing.
Responsibilities
- Team Leadership & People Development
- Training Strategy & Field Execution
- Tools, Reporting, and Field Insights
- Cross-Functional & Partner Collaboration
- Team Operations & Administrative Responsibilities
Qualifications
- 10+ years in a training leadership, field marketing, or channel marketing role.
- Demonstrated experience managing teams, coaching performance, and cultivating strong interpersonal dynamics.
- Strong conflict-resolution, relationship-building, and team-motivation skill set.
- Experience developing training content, programs, tools, or enablement platforms.
- Consumer electronics or consumer products experience strongly preferred.
- Strong analytical skills with experience in reporting, KPI tracking, and data-driven decision-making.
- Highly organized, detail-oriented, and capable of managing multiple concurrent priorities.
- Excellent communication skillsverbal, written, and presentation.
- Experience working cross-functionally with sales, marketing, and retail partners.
- Bachelor's degree in marketing, communications, business administration, or a related discipline.
- Some travel required.
Skills
- Proven success improving retail sell-through via training and field activation.
- Strong people-management skills with the ability to coach, motivate, and guide team members' growth.
- High emotional intelligence with an aptitude for interpersonal relationship management.
- Skilled in navigating conflict, aligning individuals, and reinforcing team culture.
- Ability to build, evolve, and manage field team tools, reporting structures, and enablement assets.
- Strategic thinker with the ability to connect training solutions to revenue-driving outcomes.
- Strong negotiation and communication capabilities.
- Self-starter with a collaborative style and comfort working across all levels of the organization.
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