Vice President - External Communications Officer
BNP Paribas
Business Overview:
The Marketing & Communications team oversees the protection, positioning, and promotion of BNP Paribas in the Americas for key stakeholders including employees, clients, and the broader market. The team is predominately focused on Corporate & Institutional Banking and works closely with CIB and Group communications teams for holistic coverage of marketing and communications across the bank. The components of the Marketing & Communications team include Strategy & Planning, Corporate Communications, and Business Line Marketing, Communications & Events. Corporate Communications includes both external and internal communications.
Candidate Success Factors:
Candidates are measured on the following four performance drivers, which will dictate how individual impact is considered on the Americas platform:
- Results and Impact
- Able to influence peers and team.
- Demonstrates good judgement when making decisions of high complexity and impact.
- Exercise appropriate autonomy in the execution and delivery of work.
- Responsible for driving outcomes, which have meaningful effect on team or department.
- Leadership and Collaboration:
- Creates trust with colleagues.
- Acts in leadership capacity for projects, processes, or programs.
- Client, Customer and Stakeholder Focus:
- Able to build relationships with a mix of colleagues and clients.
- Interacts regularly with management and department leaders.
- Demonstrates the ability to influence stakeholders at the team level.
- Compliance Culture and Conduct:
- Takes full responsibility for personal actions and demonstrates courage in facing problems and conflicts.
- Perceived as a person of high moral character; upholds corporate values and displays high ethical standards.
Responsibilities:
- Strategic planning of external communications:
- Develops strategic external communications plan for the assigned business line or function that supports the overall marketing & communications plan.
- Builds and maintains a media list of key contacts in their business lines
- Tracks editorial calendars to ensure BNP Paribas' inclusion in relevant articles for target publications
- Assists in managing awards process in the US
- Media engagement and relationships:
- Promotes BNP Paribas via all external media channels including but not limited to print, broadcast, radio, podcasts, and social media
- Build relationships with reporters and publishers in these areas
- Arranges and coordinates interviews for key spokespeople with TV and streaming news channels in North America and other locations as needed, a strength in the US
- Provides assistance / help to press relations or communications managers in Brazil, Hispanic Latam, and Canada as well as international offices
- Writes and distributes press releases and other media communiques for Bank appointments, deals and other news
- Organizes meetings with business line executives and their counterparties at key financial media
- Controls:
- Assists in media training for BNP Paribas executives, business managers, research teams economists and analysts
- Complies with all internal and external rules and regulations as they pertain to BNP Paribas
- Monitors and distributes on a daily basis all financial news regarding the firm and its subsidiaries
- Maintains contracts and renewals for Providers
- Team collaboration and support:
- Covers for all members of the team when needed
- Helps to manage projects with colleagues, especially reports and databases
- Works on ad hoc projects as needed
Minimum Required Qualifications:
- 5 (+) years’ experience in external communications, preferably on the buy-side or sell-side
- Excellent network and relationships with the media
- Strong interpersonal skills, including the ability to negotiate and influence others both internally and externally, as well as arranging meetings with Spokespeople and the press
- Project management experience
- Attention to detail
- Demonstrates an ability to be innovative and a strategic thinker, key for developing strategic messaging
- Able to:
- Anticipate the impact of various situations and transactions and proactively handle
- Work efficiently in a fast paced and challenging environment
- Network transversally across the organization as required and maintain high standards of professionalism in all dealings with team members and external clients
- Excellent written and verbal communication skills
- Ability to work well independently and within a team
- Technical: Microsoft Word; Power Point; Excel; social media; news retrieval systems
Preferred Qualifications:
- Bachelor’s degree
FINRA Registrations Required:
- Not Applicable
CFTC Swap Dealer Associated Person (if yes, NFA Swaps Proficiency Program is required):
- Not Applicable
SEC Security-Based Swap Dealer Associated Person:
- Not Applicable
While the description above describes our ideal candidate, we encourage applicants to apply even if they do not fully meet the complete list of qualifications noted.
The expected starting salary range for this position is between $150k to $175k annually. The actual salary may vary based upon several factors including, but not limited to, relevant skills/experience, time in role, base salary of internal peers, prior performance, business line, and geographic/office location.
In addition, our comprehensive benefits package aims to support our employees in various aspects of their lives. From healthcare and wellness programs to retirement plans and childcare services, we prioritize the well-being and growth of our employees. Our benefits include medical, dental and vision coverage, a 401(k) Savings Plan, backup childcare, life, accident and disability insurance, mental health support and paid time off. Additional details about our benefits offerings, inclusive of eligibility for a discretionary bonus, will be provided during the hiring process.
About BNP Paribas:
BNP Paribas is a leading bank in Europe with an international reach across the US, EMEA and APAC. It has a presence in 65 countries, with nearly 190,000 employees. The bank employs over 3,500 people in offices in the US across 10 states including New York, Jersey City, Chesterbrook, PA, San Francisco, Boston, Chicago, Denver, Miami, and Washington, DC. BNP Paribas has built a strong and diversified presence to support its client base. We continue to grow and strengthen our commitment to the US market through our Corporate & Institutional Banking activities. We are one of a few non-US banks to offer a full value chain for our clients, from trading to financing, and clearing and custody in the US with the international footprint and capacity to deliver both globally and locally. Leveraging the strength of our European roots, our network can support clients in virtually every region of the world, enabling more connectivity and efficiency wherever our clients conduct business. We take pride in our expertise and our ability to adapt while constantly looking ahead to create a more sustainable world.
As an international company with a global footprint, the unique cultures and viewpoints of our team members are an integral part of the fabric of BNP Paribas. We are a company with a purpose - to be a responsible and sustainable global leader. We aim to create an environment where our employees feel empowered to drive change, make an impact and be true to themselves. We employ talented individuals from a wide variety of backgrounds, locally and globally, and are inspired by our employees who help us in cultivating a diverse, equitable and inclusive workplace through initiatives such as our Diversity, Equity & Inclusion (DEI) Leadership Forum and Employee Resource Group (ERG) communities. We strive to be a workplace where all team members can grow and thrive and offer robust training, development, and mentoring opportunities to make that vision a reality. Our leaders are deeply committed to DEI and highly accessible to our employees, consistently soliciting feedback on how we can continue to support our employees to reach their highest potential.
BNP Paribas. The Bank for a Changing World -
BNP Paribas is committed to providing a work environment that fosters diversity, inclusion, and equal employment opportunity without regard to race, color, gender, age, creed, sex, religion, national origin, disability (physical or mental), marital status, citizenship, ancestry, sexual orientation, gender identity and gender expression, or any other legally protected status.
Protect yourself from fraudulent job postings. Emails about jobs at BNP Paribas will always come from addresses ending @bnpparibas.com @us.bnpparibas.com, @ca.bnpparibas.com, or @br.bnpparibas.com. You should be suspicious of emails regarding employment with BNP Paribas coming from any other domains and should not respond. BNP Paribas will never send payments to or request payments from candidates for positions posted by BNP Paribas.
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