Senior Field Marketing Manager
QAD, Inc.
Company Description Redzone, the Connected Workforce business unit within QAD | Redzone, helps manufacturers make more products for less while greatly improving the employee experience. While there is a lot of hype around digital transformation, the factory of the future, and Industry 4.0, the focus has been on the equipment and technology – not the people. We do this by combining exceptional software and world-class coaching, giving our customers an average productivity increase of 26% in 90 days. Redzone brings together Production, Maintenance, and Quality teams, improving the communications between those teams to resolve issues and increase output. Decision-making happens on the shop floor by the people doing the work, in real time, for immediate impact and a better overall employee experience. With an AI powered platform, nearly 2000 plants and over 500,000 users, Redzone is changing the way people work – one plant at a time. Manufacturing is transforming, and frontline teams need better tools—we’re hiring a Senior Field Marketing Manager at Redzone (by QAD) to build pipeline that directly drives that shift. You will own regional field marketing programs that create and accelerate pipeline in manufacturing. You will work directly with Sales, Product Marketing, Digital, and Customer Marketing to plan, run, and measure events and campaigns that move accounts forward. Build and run regional field plans tied to pipeline and revenue goals, in partnership with Sales leadership Plan and execute events end to end: trade shows, executive dinners, customer roundtables, and plant tours Align with Sales on target accounts, pre-event outreach, and post-event follow-up so every event has a clear path to pipeline Work with Product Marketing and Digital so field programs carry the right message and are supported by paid, email, and web Use AI to move faster and smarter: account research, targeting, personalization, follow-up, and program analysis Report on channel performance with rigor, focused on sourced and influenced pipeline rather than attendance or badge scans Manage agency and vendor relationships, budgets, and timelines Bring customer and field insights back to the broader marketing team 5+ years in B2B field marketing with events and programs that produced measurable pipeline ~ Real understanding of manufacturing: plant floor teams and the operations, quality, and maintenance buyers who make decisions ~ Hands-on event experience, from strategy and budget to logistics and on-site execution ~ Fluency with Salesforce and marketing automation; Must be willing to travel 30% of the time Regional pipeline targets met or exceeded for the region Trusted working relationships with Sales, Product Marketing, and Digital Experience in industrial tech, SaaS, or connected worker software Experience marketing to frontline and operations audiences Background in a lean marketing team supported by agencies Placement within our pay range will vary based on knowledge, skills, experience, and market location variations as well as internal peer equity. This role is eligible for the Marketing Bonus Plan. S. benefits package includes medical, dental and vision coverage, a 401(k) plan with company match, short-term and long-term disability coverage, life insurance, paid-time off, parental leave, flexible spending accounts and employee assistance program. QAD Inc. is a leading provider of adaptive, cloud-based enterprise software and services for global manufacturing companies. Global manufacturers face ever-increasing disruption caused by technology-driven innovation and changing consumer preferences. QAD Redzone helps to enable QAD’s vision for the Adaptive Enterprise. Labor productivity improvements directly impact efficiency. Productive and empowered employees increase the effective capacity of your plant and accelerate time to productivity for new employees giving manufacturers the agility to increase production beyond what was previously possible without having to invest in production equipment or new plants, and reduce the amount and impact of employee attrition. Empowered employees with a growth mindset take extreme ownership of challenges that impact their production goals, creating resilience in the face of disruption. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. #LI-Remote
Vacancy posted 2 hours ago
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