Program Lead, Retail & Channel Growth, Apple Music

The people here at Apple dont just create products they create the kind of wonder thats revolutionized entire industries. Its the diversity of those people and their ideas that inspires the innovation that runs through everything we do from amazing technology to industry-leading environmental efforts. Join Apple and help us leave the world better than we found Commercial team is involved in both the day-to-day running and long-term planning of Apple Music. Within Commercial the New Growth Programs team is an incubator dedicated to identifying testing and scaling new ways to grow Apple Music are looking for a program lead to own one of the teams core tentpoles: growing Apple Music through Apples hardware route to market. This spans Apple Retail (online and in-store) the worldwide sales channel and hardware partnerships with the goal of making Apple Music a selling point at the moment customers buy their hardware

In this role you will take growth ideas from concept to market across the retail and channel pillar. You will design the commercial constructs offers incentives co-funding and merchandising that make Apple Music part of the hardware purchase and you will drive the cross-functional execution needed to land them with Apple Retail Worldwide Sales regional teams Finance Marketing and is a role for someone who can hold the whole play in their head and see it through: set the vision map the play-by-play bring the right teams together and keep the ball moving until the program is live and measured. You will be the person every partner team knows to call.

Design and launch commercial programs that grow Apple Music subscribers and retention through Apple Retail and the hardware sales channel from pilot to scaled rolloutnDefine channel-specific constructs offers extended trials tiered and bundled propositions partner incentives and co-funding models and translate them into clear go-to-market and influence how Apple Music is merchandised in the hardware buy-flow online and in-store working with Apple Retail and the Apple Online Store to influence placement messaging and attachnLead cross-functional execution end to end: align Finance on business cases and funding Marketing on assets Product and Commerce on buy-flow and billing requirements and Sales on partner engagementnOwn the program rhythm milestones dependencies risks and status and keep senior leadership and partner teams informed and alignednMeasure performance read out results and iterate; feed learnings back into the broader Commercial growth roadmapnRepresent the Commercial team with hardware and channel counterparts building trusted relationships that make future programs easier to land

8 years in strategy activation program management go-to-market channel or retail marketing business development or a related commercial rolenDemonstrated track record of driving cross-functional programs from idea to launch with multiple stakeholder teams and no direct authority over thenStrong commercial judgment: comfortable building business cases reading a Pu0026L and framing trade-offs for senior interpersonal skills and emotional intelligence; able to build trust quickly and bring teams with competing priorities togethernPerseverance and hustle: owns outcomes pushes through ambiguity and setbacks and keeps momentum without being askednClear concise communicator in writing and in the degree

Experience with retail worldwide sales or channel partner programs; familiarity with hardware go-to-market and channel economicsnExperience with subscription businesses and funnel metrics (trial conversion retention LTV)nExperience launching consumer offers or bundles with retail or channel partners ideally across multiple capability to size opportunities and evaluate results; comfort partnering with Finance and Data Science team members nBackground or interest in music media or consumer services is a or equivalent advanced degree preferred.

Required Experience:

Senior IC