Assistant Director / Senior Assistant Director of Admission

Job Description

Job Description

PCN 613

Position Overview:

Merrimack College, which is one of the fastest-growing educational institutions in the country and is located just minutes from Boston, Massachusetts, is seeking an energetic, highly motivated, and goal-driven professional to join the Office of Undergraduate Admission as an Assistant/Senior Assistant Director of Admission. Reporting to the Associate Director, this role is responsible for driving undergraduate enrollment through strategic recruitment, relationship building, and data-informed outreach. The successful candidate will serve as a primary ambassador of the College, guiding prospective students and families through the admissions process while advancing institutional enrollment goals.

Key responsibilities for the position:

• Enrollment & Territory Management

  • Develop and execute a data-informed recruitment strategy for an assigned geographic territory

  • Meet or exceed enrollment goals, including applications, admits, and deposits

  • Analyze performance metrics and adjust outreach strategies to optimize results

• Student Engagement & Recruitment

  • Build strong relationships with prospective students, families, school counselors, and community partners

  • Deliver compelling, personalized communication across multiple channels (phone, email, text, in-person)

  • Represent the College at high schools, college fairs, and recruitment events (8-12 weeks travel annually)

• Campus Presence & Events

  • Serve as Counselor of the Day, conducting information sessions and advising visitors

  • Support on-campus, virtual, and off-campus recruitment and yield events

  • Provide a high level of customer service throughout the admissions experience

• Application Review & Operations

  • Evaluate first-year applications and make admissions recommendations aligned with institutional policies

  • Maintain accurate records and engagement tracking within the CRM system (Slate)

  • Collaborate with campus partners to support enrollment initiatives

• Leadership & Collaboration (Senior Assistant Director)

  • Supervise, mentor, and develop junior staff

  • Lead key projects and initiatives within the admission office

  • Serve as a liaison to campus stakeholders and contribute to strategic planning

Qualifications and Skills

• Bachelor’s degree required, master’s degree preferred

• Valid U.S. driving license required.

• 1-2 years of experience (Assistant Director) or 2-4 years of experience (Senior Assistant Director) in admissions, recruitment, sales, or a related field.

• Demonstrated ability to manage a rigorous travel schedule, including extended periods of independent travel, while effectively representing the institution

• Adaptability in a fast-paced environment

• Strong multi-tasking, organization and time management skills

• Demonstrated ability to thrive in a data-oriented and analytical environment that has a high level of individual and team accountability

• Demonstrated ability to communicate clearly and effectively both verbally, and in writing

• Ability to establish and maintain effective relationships with prospective students, parents, school counselors, alumni, colleagues, and members of the Merrimack community

• Demonstrated ability to manage competing priorities, adapt quickly, and consistently deliver results in a fast-paced, goal-driven environment.

• Demonstrated ability to independently manage projects over time (Senior Assistant Director)

• Experience with MS Office, Google Suite, Slate CRM

• Willingness to work nights and weekends as needed at various times throughout the year.

Application Materials Should Include:

• Resume or CV

• Cover letter stating motivation and interest in the position, citing experience relevant to the qualifications and including experience with, and commitment to, our Catholic Augustinian mission and our values.

Work Location

This is an on-campus position as employees are essential in order to provide a fully on-campus, residential college experience for our students and the community.

This position is subject to the successful completion of a criminal background check. 

Statement on Our Mission

Merrimack College is a Catholic Augustinian institution of higher education committed to building an accepting and respectful community. Our mission is to enlighten minds, engage hearts and empower lives and is inspired by our Catholic faith and the Augustinian tradition of seeking truth through inquiry and dialogue.