Assistant Store Manager, BYREDO (Wooster St.)

Job Description

The Opportunity

\n

BYREDO is seeking an Assistant Store Manager for our Wooster Street boutique in New York City who is passionate about luxury retail, client engagement, and creating exceptional brand experiences. In partnership with the Store Manager, you will help lead a high-performing team, drive commercial success, and foster lasting relationships with clients who connect deeply with the BYREDO universe. As a key member of the leadership team, you will champion exceptional service, coach and inspire talent, and ensure every aspect of the store reflects BYREDO's commitment to creativity, craftsmanship, and modern luxury. Serving as a visible leader on the sales floor, you will drive business performance through elevated client experiences, operational excellence, and a culture of accountability and collaboration. This role offers the opportunity to grow your leadership career while making a significant impact on both the client experience and the overall success of the business.

\n

\n

What You'll Get to Do:

\n

Support Commercial Performance

\n

\n
• Achieve individual sales targets while leading selling activity on the floor and modeling the BYREDO selling ceremony
\n
• Drive team sales performance through consistent floor coaching, motivation, and accountability to both individual and collective goals
\n
• Analyze sales results, KPIs, and client metrics to identify opportunities and develop action plans in partnership with the Store Manager
\n
• Lead VIC and VIP-focused selling initiatives and localized client strategies that drive loyalty, retention, and repeat business
\n
• Partner with the Store Manager to execute brand initiatives, events, and activations that support business growth and client acquisition
\n
• Maintain a strong understanding of product knowledge, business performance, and market trends to maximize sales opportunities
\n

\n

Deliver Elevated Client Experiences

\n

\n
• Build and maintain strong client relationships through personalized service, thoughtful follow-up, and VIC/VIP engagement
\n
• Support the execution of the store's clienteling strategy utilizing CRM and digital clienteling tools to deepen client relationships
\n
• Create memorable and personalized experiences that embody the BYREDO brand and foster long-term loyalty
\n
• Resolve client inquiries and escalations with professionalism, empathy, and a service-first, solutions-oriented approach
\n
• Act as a brand ambassador, ensuring all interactions reflect BYREDO's values, storytelling, product expertise, and service standards
\n
• Champion a luxury service culture by consistently role modeling best-in-class client engagement behaviors
\n

\n

Support & Develop the Team

\n

\n
• Take a lead role in onboarding, training, and integrating new team members in partnership with the Store Manager
\n
• Deliver consistent coaching and feedback to Client Advisors on sales performance, service standards, product knowledge, and brand behaviors
\n
• Support the execution of individual development plans and career growth conversations in partnership with the Store Manager
\n
• Reinforce company policies, procedures, and performance expectations through direct role modeling and real-time coaching
\n
• Foster a collaborative, inclusive, and high-performing team environment that encourages accountability and continuous development
\n
• Help identify talent opportunities and support succession planning efforts within the store team
\n

\n

Ensure Operational Excellence

\n

\n
• Own daily store operations during supervised shifts, including inventory accuracy, stock flow, POS transactions, deliveries, and back-of-house organization
\n
• Conduct compliance checks on operational procedures, including cash handling, transaction accuracy, opening and closing procedures, and end-of-day reporting
\n
• Ensure the team consistently adheres to company policies and operational standards, escalating concerns and discrepancies as appropriate
\n
• Maintain a store environment that consistently reflects BYREDO's visual merchandising guidelines, brand standards, and luxury presentation
\n
• Prepare and submit accurate daily, weekly, and monthly operational and business performance reports
\n
• Support inventory management processes, including cycle counts, stock replenishment, and loss prevention initiatives
\n
• Assume full Store Manager responsibilities during absences, including team supervision, operational decision-making, business performance oversight, and client escalations
\n

\n

\n

We'd Love to Meet You If You Have

\n

\n
• 3-4 years of experience in luxury, prestige, or premium retail, with demonstrated leadership experience or prior supervisory responsibilities
\n
• Experience selling beauty, fragrance, skincare, and/or makeup products, ideally within a luxury retail environment
\n
• Proven success driving sales performance while delivering exceptional client experiences
\n
• Strong working knowledge of retail operations, clienteling, CRM tools, retail systems, and compliance with company policies and procedures
\n
• Excellent communication, interpersonal, coaching, and organizational skills
\n
• A passion for luxury retail, client relationship building, and team development
\n
• Flexible availability, including evenings, weekends, and holidays
\n

\n

\n

Compensation:

\n

As required by New York State’s salary transparency law, effective November 2022, the expected base salary for this position ranges from $30.00- $35.00 per hour. Various factors are considered when extending offers, such as relevant skillset, training, years of experience related to the current job description, education, and our organizational structure. In addition to the base salary, PUIG offers a competitive benefits package that includes health and dental insurance, life insurance, disability insurance, 401K, paid holidays, a generous paid time-off policy, hybrid work environment, and career opportunities within a dynamic team.

\n

\n

EEOC:

\n

Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.

\n

\n

Diversity, Equity, and Inclusion Commitment:

\n

At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking. Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.

\n

\n

About Puig:

\n

Puig creates unique and highly desirable beauty and fashion brands that empower people to reinforce their self-esteem and find their own expression in a family-owned company that aims to leave a better world for the next generation.

\n

\n

Our brand portfolio is structured in three divisions: Beauty and Fashion, with the owned brands Carolina Herrera, Nina Ricci, Paco Rabanne, Jean Paul Gaultier, Dries Van Noten, Penhaligon’s, Byredo, Dr. Barbara Sturm, and L’Artisan Parfumeur; the licenses of Christian Louboutin and Comme des Garçons perfumes; and Lifestyle fragrances, among them Adolfo Dominguez, Antonio Banderas, Shakira, and Benetton. The Charlotte Tilbury division, which includes the luxury makeup brand and the Derma division, with the Apivita, Uriage and Isdin brands. We sell products in 150 countries and operate 26 subsidiaries.

\n

\n

At Puig we honor the values and principles put in place by three generations of family leadership. Today we continue to build on that legacy, through conscious commitments in our ESG agenda (environmental, social, and governance) aligned with the UN Sustainable Development Goals.