National Director, Field Campaigns & Market Growth

DescriptionThe American Diabetes Association is seeking a National Director, Field Campaigns & Market Growth, to join our Field Campaign and Community Initiatives team who will report to the Vice President, Core Campaigns. The National Director is responsible for developing and implementing strategy for ADA’s Tour de Cure, Step Out Walk, State of Diabetes & Special Events including coaching on best practices and effective campaign implementation, with a key focus on recruiting and managing executive volunteers, driving campaign standards, and training in our market areas to deliver exponential growth. The National Director will collaborate with Territory Vice Presidents and Executive Directors to develop and drive campaign strategy. ResponsibilitiesProvide strategic leadership & direction for ADA’s Core Campaigns, Tour de Cure, Step Out Walk, State of Diabetes & Special Events.Provide ongoing, comprehensive and strategic planning for Core Campaigns to ensure revenue goals are achieved Proven track record of executing large-scale, seven-figure nonprofit peer to peer fundraising eventsResponsible for driving $10+ million through ADA’s Core Campaigns, Tour de Cure, Step Out Walk, State of Diabetes & Special Events through market consulting Actively examine revenue and leadership trends within markets for opportunities and threats to ensure sustained year-over-year revenue growth and to shape overall campaign strategyConduct comprehensive assessments of Tour de Cure, Step Out Walk, State of Diabetes & Special Events identifying areas for improvement and growthAbility to analyze data and trends to identify if the campaign is on target to achieve goal and work to ensure consistency and standardization of best practicesIn collaboration with VP and TVPs, establish event KPI metrics that effectively track market performanceLead strategy for coaching and training for development staff on campaign best practices Identify markets/campaigns for breakout revenue growthOversee development of national materials and campaign tools for use by local marketsServe as a subject matter expert (SME) on Tour de Cure, Step Out Walk, State of Diabetes & special events for field staffOversee the development and execution of market specific training for new hires & ongoing staff developmentProvide excellent customer service to markets in terms of responding to requests, answering questions, delivering materials and sharing best practicesWorking knowledge of sales cycles, best practices, strategies and analytics for diverse revenue lines including corporate, foundation, individual donors, and peer-to-peer eventsContinuously strive to enhance participant experiences on event days with knowledge of the Peer-to-Peer industry and trendsManage a team of National Managers, Field Campaign & Market GrowthTravel is required for this position. Approximately 30%-40% per year.QualificationsBachelor’s Degree 7+ years experience in a leadership role including national campaign oversight 5+ years managing a peer-to-peer and/or endurance campaign/program Strategic thinker that can take broad visions and concepts and develop structured plans, actions and measurable metrics and then execute those plansDemonstrated success with securing and managing high level executive volunteersExcellent customer service skillsStrong communication skillsExperience working in Salesforce, Microsoft programs & BBCRMWhy Work HereThe American Diabetes Association (ADA) offers a rewarding career working for one of the premier voluntary health organizations in the world supporting people living with diabetes and/or obesity. Our employees consistently say that our mission, culture, work-life balance, and total rewards package are what they like most about working at the ADA. benefits and our culture:Industry competitive base pay. Base offers are determined by several factors including but not limited to your relevant work experience, education, certifications, location, internal pay equity, etc.A culture of recognition including new hire welcome announcements, service anniversary awards, referral bonuses, monthly All Employee Assembly, appreciation awardsGenerous Paid Time Off, including holidays, vacation days, personal days and sick daysComprehensive benefits package including medical, dental, vision, Flexible Spending Accounts (FSA), disability & life insurance, pet insurance, and retirement savingsGuided by our mission, we provide full diabetes supply coverage through our medical benefits programA company focus on offering mental health programs and work/life balance with most of our employees working remoteJoining our dedicated team affords the gratification of knowing beyond a doubt that you will impact the lives and well-being of millionsAbout the OrganizationThe American Diabetes Association (ADA) is the nation’s leading voluntary health organization fighting to end diabetes and helping people living with diabetes thrive. Since 1940, we have driven discovery and research to prevent, manage, treat, and ultimately cure diabetes. We advocate for policy changes and improved access to quality care for all people living with diabetes and/or obesity. Through the Obesity Association, a division of the ADA, we are also working to reduce the prevalence of obesity—a leading risk factor for type 2 diabetes.RequirementsEmployee Type: Full Time Exempt