North America Marketing Go-to-Market Assistant Project Manager (6-Month Contract)

Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.

JOB MISSION

New Balance is seeking an Assistant Project Manager to support the North America Marketing Go-to-Market (GTM) team in driving the successful execution of seasonal marketing initiatives. This role plays a critical part in coordinating cross‑functional collaboration across the North America Marketing and Visual Merchandising teams to bring strategic campaigns and key brand stories to life from seasonal planning through market launch while ensuring alignment with GTM processes and timelines. You will assist the Go‑to‑Market Director and Senior Manager in project management for key milestones, operating in three seasons in parallel: future season planning with cross‑functional alignment and collaboration; launch preparation (including regional content creation); and current season plan communication and execution. This role will help support team planning sessions, project workflow within Asana, calendarize meetings with key stakeholders, manage photography shot lists, coordinate samples, and handle back‑end content coordination including uploads to DAM. This is a temporary 6‑month contract position. The individual in this role will work a hybrid schedule, with three days per week on‑site at our headquarters in Brighton, MA (Tuesday through Thursday) and two days per week remotely. Major Accountabilities – Project Management Support department‑wide planning sessions. Assist with formalized meeting invites and follow‑ups with cross‑functional stakeholders to ensure key actions/tasks are completed and have the most up‑to‑date information. Assist in coordination of go‑to‑market tasks and timelines working with North America Marketing, Visual Merchandising and Sales Operations. Assist in adoption of project‑management system and system template set up. Content Production Assistance Work with GTM Senior Manager to organize and orchestrate seasonal content productions. Assist with updates to shot lists, coordination of samples, preparation and execution of photoshoots. Support the post‑production process, uploading images to DAM and ensuring teams receive what’s needed to support marketing campaigns. Support post‑season content audits, collecting and organizing feedback & results from key stakeholders to inform future content planning. Requirements for Success College graduate with 3‑5 years experience in Marketing, Operations, or Content Production. Experience with Excel, PowerPoint, Outlook, project‑management system (Asana), and digital asset management systems. Strong attention to detail and excellent organizational skills. Deadline‑oriented and able to manage multiple projects simultaneously. Solid oral and written communication skills, including specific writing experience. Energetic, positive, can‑do attitude and experience working in a team environment. Regular Associate Benefits New Balance offers a comprehensive, traditional benefits package including three options for medical insurance as well as dental, vision, life insurance and 401K. We also proudly offer a slate of non‑traditional perks – online learning and development courses, tuition reimbursement, $100 monthly student loan support and various mentorship programs – that encourage associates to grow personally as they develop professionally. You’ll also enjoy a yearly $1,000 lifestyle reimbursement, 4 weeks of vacation, 12 holidays and generous parental leave, because work‑life balance is more than just a buzzword – it’s part of our culture. Temporary Associates Benefits Temporary associates are provided three options for medical insurance as well as dental and vision insurance and an associate discount. Part‑time Associates Benefits Part‑time associates are provided 401k, short‑term disability, a yearly $300 lifestyle reimbursement and an associate discount. Flexible Work Schedule New Balance’s North American hybrid model encourages rich in‑person experiences while maintaining flexibility. Associates currently work in office three days per week (Tuesday, Wednesday, and Thursday). Our offices are fully open, and amenities are available across our North American office locations. We have also introduced “Work from Anywhere” (WFA) for four weeks per calendar year to enhance our culture while maintaining flexibility. Equal Opportunity Employer New Balance provides equal opportunities for all current and prospective associates to ensure that employment, training, compensation, transfer, promotion and other terms, conditions and privileges of employment are provided without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, handicap, genetic information and/or status as an Armed Forces service medal veteran, recently separated veteran, qualified disabled veteran or other protected veteran, or any other protected status. #J-18808-Ljbffr New Balance