TikTok Shop Coordinator

Job Description

Job Description

Role Overview
We are looking for a highly organized, proactive TikTok Shop Coordinator to help scale affiliate growth, manage creator relationships, and drive day-to-day operations. This role is equal parts community management, creator outreach, and operational execution.
You’ll play a critical role in building and maintaining a high-performing creator ecosystem, ensuring consistent communication across channels, and helping execute key growth initiatives on TikTok Shop.

• Manage and engage with creator communities across Discord, Lark, and email
• Respond to inbound creator inquiries in a timely, professional manner
• Foster strong relationships with affiliates to drive ongoing engagement and retention
• Share updates on campaigns, incentives, product launches, and best practices
• Moderate community channels and ensure a positive, informative environment

• Execute high-volume, targeted outreach to creators via Cruva
• Identify, segment, and recruit new affiliate creators aligned with brand goals
• Track outreach performance and optimize messaging based on response and conversion rates
• Follow up consistently with creators to drive activation and content output

• Assist in onboarding new creators into TikTok Shop affiliate programs
• Coordinate product seeding and sampling logistics
• Support campaign launches, including creator communication and enrollment tracking
• Help maintain accurate records of creator activity, performance, and status

• Align weekly on priorities and key initiatives
• Independently manage and execute assigned tasks with strong attention to detail
• Support TikTok Shop operations, including product uploads, campaign setup, and general platform maintenance
• Identify and flag any operational issues or inefficiencies

• Conduct competitor and market research within TikTok Shop
• Track trends, top-performing creators, and emerging content strategies
• Compile insights and actionable recommendations to inform growth strategy

• Take clear, organized notes during internal and external meetings
• Summarize key takeaways, action items, and next steps
• Assist in preparing reports on creator performance, outreach efforts, and campaign results

• 1–3 years of experience in influencer marketing, affiliate marketing, or TikTok Shop/e-commerce
• Strong understanding of TikTok, creator economy, and affiliate programs
• Experience with outreach tools (Kruva or similar CRM platforms preferred)
• Excellent written communication skills with a knack for concise, engaging messaging
• Highly organized with the ability to manage multiple workstreams simultaneously
• Self-starter who can take direction and run with tasks independently
• Comfortable working in fast-paced, performance-driven environments

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