Director of Market Development
Virtual Vocations Inc
Leading the global strategy and execution of integrated market development initiatives, the full-time Director of Market Development will drive pipeline growth and revenue across core business segments in a remote capacity. Key responsibilities Develop and execute integrated inbound, outbound, and account-based marketing programs for target segments in the Biopharmaceutical, Animal Health, and Reproductive Medicine markets Partner with commercial leadership to define go-to-market strategies and optimize demand generation initiatives for lead generation and revenue growth Oversee the omnichannel demand generation funnel, driving performance and continuous optimization across all marketing channels Required qualifications Bachelor's degree in Marketing, Communications, Business, or a related field 15+ years of experience in digital marketing and demand generation, preferably in the Biopharmaceutical industry Expertise in performance marketing, including SEO, PPC, paid media, social, email, and lead nurturing Strong experience with CRM and marketing automation platforms, particularly Salesforce/Pardot Proficiency in Office 365 tools, including Word, Excel, PowerPoint, SharePoint, and Teams
Vacancy posted 1 day ago
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