Campaign Manager
The Weather Channel
Campaign Manager
The Campaign Manager is a key contributor to the Sales Organization, responsible for the successful execution of ad campaigns on all platforms. This is a multidisciplinary position, blending elements of technology, product configuration, analysis and troubleshooting, advertising, operations, and process control.
Responsibilities :
- Provide Strategic Guidance to Sales on ad product usage, campaign setup and performance expectations.
- Continuously monitor campaign performance and provide sales and clients with upsell and optimization recommendations. Ensure flawless campaign execution for all ad campaigns under management.
- Proactively monitor micro level traffic and provide optimization recommendations to maximize delivery and revenue for advertising campaigns.
- Establish and maintain strong relationships within the Sales organization.
Qualifications :
- Bachelor's degree in Math, Engineering, Finance or similar discipline or equivalent experience.
- Minimum of 3 years managing complex operational processes in online advertising or related industry.
- Strong project management skills.
- Excellent written and verbal presentation skills.
- Strong knowledge of campaign lifecycle management, ad sales process and familiarity with online advertising ecosystem; exceptional understanding of ad systems and technologies including Doubleclick, Operative, Yieldex or similar systems and technologies.
This role will support the Ad Sales employee population and we highly desire candidates to apply who have experience currently or in recent past supporting Ad Sales groups.
Vacancy posted 4 days ago
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