Product Design Manager, Vertical Experiences

Opportunity You will manage and mentor a pod of four product designers covering BetterUp’s core coaching experiences across member, partner, and coach surfaces. This is a player‑coach role—you run design operations for your pod while maintaining craft standards across your area. Your pod owns four interconnected surface areas: Partner experience (Partner Hub, Performance Intelligence, and Buyer), Individual coaching (Manage, Lead, and Ready), Group coaching (Dare to Lead, Guided Journey, and Team tooling), and Coach experience (the professional platform coaches use to manage their practice). Each requires a different design lens, and your job is to ensure coherence and quality across all of them. What You’ll Do Manage and develop four direct reports across multiple time zones, with consistent 1:1s, actionable feedback, and individualized growth support Run design operations for your pod: review cadence, Figma hygiene, handoff standards, and sprint participation Ensure design is in the room at kickoff—before the PRD is written, not after Enforce sign‑off gates before work moves to engineering, maintaining quality and consistency across your surfaces Partner directly with VP Product counterparts for Partner, Coach, and Member pods to align on priorities and tradeoffs Surface experience quality issues across your surfaces and bring them to weekly design review Contribute to team‑wide rituals: cross‑pod critiques, design jams, and quarterly dogfooding Maintain craft standards as a player‑coach—you are still a designer, not just a manager; taste and collaboration with growth, core, AI, and design systems teams matter What You’ll Bring 7+ years of product design experience, including people management experience Experience managing product designers across multiple product areas simultaneously Strong systems thinking—the surfaces you own span B2B, B2C, and two‑sided interactions A track record of getting design upstream, not just executing on PM direction Comfort operating without perfect information in a fast‑moving environment Player‑coach mindset—craft and taste are as important as management skills Proficiency with Figma and modern design tools; familiarity with prototyping and design systems workflows Experience with AI‑powered design tools and workflows (e.g., AI‑assisted prototyping, generative design, AI‑powered user research analysis) You’ll Thrive Here if You Have experience designing for coaching, health, or human development platforms Familiarity with enterprise B2B design patterns and complex administrative workflows Experience with two‑sided marketplace or platform design Background integrating AI capabilities into product experiences AI at BetterUp We are focused on integrating AI into product experiences while maintaining human judgment and creativity. We encourage experimentation and sharing of AI‑augmented work to drive innovation. As a Product Design Manager, You’ll Model openness to AI‑powered change and encourage teammates to try new ways of working Adopt new AI tools with curiosity, help the team unlearn outdated habits, and support emotional resilience during AI‑driven transition Create a psychologically safe environment for the team to experiment with AI tools and share both successes and failures Actively use AI in your own design work and transparently share your process with the team Benefits Access to BetterUp coaching; one for you and one for a friend or family member A competitive compensation plan with opportunity for advancement Medical, dental, and vision insurance Flexible paid time off Per year: All federal/statutory holidays observed 4 BetterUp Inner Workdays 5 Volunteer Days to give back Learning and Development stipend Company wide Summer & Winter breaks Year‑round charitable contribution of your choice on behalf of BetterUp 401(k) self‑contribution Equal Employment Opportunity BetterUp Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, disability, genetics, gender, sexual orientation, age, marital status, veteran status. In addition to federal law requirements, BetterUp Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Compensation Base salary is determined by job‑related experience, education/training, residence location, as well as market indicators. The range below is representative of base salary only and does not include equity, sales bonus plans (when applicable) and benefits. This range may be modified in the future. New York City and San Francisco: $210,000 - $260,000 Austin and Arlington: $190,000 - $238,000 #J-18808-Ljbffr BetterUp