Group Account Executive, Ticket Sales
Sugar Land Space Cowboys
Group Account Executive
The Sugar Land Space Cowboys, Triple-A affiliate of the Houston Astros, bring high-energy baseball and entertainment to Constellation Field in Sugar Land, Texas. With a modern ballpark and strong ties to the Astros organization, the Space Cowboys deliver a dynamic fan experience while developing future Major League talent. Known for their engaging promotions and community presence, the team continues to grow its impact in the Houston area. As part of Diamond Baseball Holdings (DBH), the Space Cowboys are supported by a network of clubs focused on innovation, collaboration, and long-term success. DBH provides employees with opportunities for professional growth, development, and career advancement within a supportive and team-oriented environment.
Diamond Baseball Holdings (DBH) is a one-of-a-kind sports and entertainment company that owns and operates an unmatched roster of Minor League Baseball clubs and premier venues in North America. We bring together baseball, must-see special events and community-driven experiences to create unforgettable moments for millions of fans each year. Across our stadiums and clubs, we're redefining what an amazing night out can be, from memorable outings built around America's pastime to immersive exhibition-style sporting events, innovative promotions, legendary concerts, cultural festivals, family entertainment and other unique experiences that bring people together. With nearly 50 clubs and venues across the United States and Canada, DBH is home to some of the most beloved brands in MiLB, offering unique opportunities to build a career in sports, entertainment, hospitality and live events. Through our partnership with Major League Baseball, we help shape sponsorship, licensing and commercial opportunities that extend across all 120 MiLB markets, giving our teams the chance to make an impact on both a national and local level. Whether you're joining one of our clubs or our back-office team, you'll be part of an organization that values creativity, collaboration and a shared commitment to delivering exceptional fan experiences while making a meaningful impact in the communities we serve.
Summary/Objective
Group Account Executives will focus mainly on generating revenue for the organization through group ticket sales and plan sales. This role is focused on high-volume prospecting, developing new relationships within the community, and creating memorable group experiences that introduce groups of people to Constellation Field and the Sugar Land Space Cowboys. Working directly with the Vice President, Ticket Sales & Service, the Group Account Executive will develop and execute a personal business plan centered on identifying, prospecting, closing, and retaining group sales accounts. Success in this role requires consistent outbound activity, creativity, strong organization, and a passion for connecting schools, youth sports organizations, businesses, nonprofits, and community groups with the ballpark experience. Cold calling, email outreach, networking, referrals, and other proactive sales efforts will be essential to achieving and exceeding revenue goals.
Essential Functions
- Generate new ticket revenue through the sale of group tickets, plan sales and other attendance-driving ticket products.
- Prospect and cultivate new business opportunities through cold calling, email outreach, networking, referrals, community engagement, and in-person meetings.
- Develop relationships with schools, youth sports organizations, churches, nonprofits, community groups, and local businesses.
- Execute high-volume outbound sales efforts to consistently build a pipeline of qualified prospects and achieve individual sales goals.
- Set appointments with prospective clients and deliver effective sales presentations focused on group outings, fan experiences, and ticket plans.
- Identify client needs and recommend ticket products, experiences, and promotional opportunities that align with their objectives and budget.
- Create and execute strategies that drive attendance, introduce new groups of people to the organization, and generate repeat business.
- Provide exceptional customer service to existing accounts through regular communication, in-person visits, and proactive account management year-round.
- Coordinate and deliver memorable game-day experiences for group clients to ensure high levels of satisfaction and retention.
- Grow group ticket and plan sales revenue through both new business development and account renewals.
- Work with the Vice President, Ticket Sales & Service to develop new group sales initiatives, promotional opportunities, and revenue-generating programs for the organization.
- Represent the organization at games, ballpark events, community functions, and networking events while promoting ticket sales and the Sugar Land Space Cowboys brand.
- Maintain accurate and timely records of all prospecting activity, customer interactions, sales opportunities, and account information within the CRM system.
- Develop and execute a personal business plan focused on prospecting, revenue generation, customer retention, and professional growth.
- Maintain a thorough understanding of all ticket products, promotions, marketing initiatives, and organizational offerings to effectively position solutions for prospective clients.
Required Experience and Qualifications
- Bachelor's Degree in Sports Marketing, Marketing, Business Administration or previous experience
- Minimum of 1 year of proven sales experience, preferably with experience in selling for a professional sports organization.
- Comfortable making high-volume outbound calls and conducting multiple in-person sales meetings per week.
- Demonstrated track record of meeting or exceeding individual revenue goals and sales performance expectations.
- Ability to present sales collateral, handle objections, negotiate and close ticket sales business.
- Ability to identify client objectives and develop customized solutions that maximize value for both the client and the organization.
- Proven ability to manage a personal sales pipeline and maintain accurate CRM records.
- Excellent verbal, written, presentation, and interpersonal communication skills.
- Ability to handle multiple priorities while maintaining attention to detail and achieving revenue objectives.
- Strong analytical, organizational, and time management skills.
- Ability to work collaboratively within a team environment while also operating independently.
- Proficient in Microsoft Office including Word, Excel, PowerPoint, and Outlook.
- Experience with CRM platforms and sales prospecting tools preferred.
- Ability to work flexible hours, including evenings, weekends, and holidays.
Work Environment
This job operates both in an office setting and stadium environment. This role routinely uses standard office equipment such as computers, phones and photocopiers. The noise level is usually moderate but can be loud within the stadium environment.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to talk, see and hear. Specific vision abilities required by this job include close and focused vision. This is a largely sedentary role.
Position Type and Expected Hours of Work
This is a full-time position. Ability to work a flexible schedule, including; extended hours, evenings, weekends, and holidays.
Travel
Rare travel may be expected in this role.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. Diamond Baseball Holdings is an equal opportunity employer and does not discriminate against any employee or applicant for employment on the basis of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other protected status under applicable law. We are committed to creating a diverse and inclusive workplace and welcome applicants from all backgrounds and experiences to apply for our job opportunities. If you require accommodation during the recruitment process, please let us know and we will work with you to meet your needs.
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