Outside Sales Representative

Job Description

Job Description

Framing Technology designs and manufactures custom aluminum extrusion solutions, including machine frames, guarding systems, enclosures, and workstations for industrial and automation applications. We serve a wide range of customers, including OEMs, integrators, and manufacturers, delivering solutions that prioritize speed, flexibility, and reliability.

We are currently looking to add an Outside Sales Representative to our growing team. This person will be responsible for driving new business development and expanding the company’s customer base across the northeast region. This role is strictly focused on outbound prospecting and new customer acquisition, requiring consistent activity to identify, engage, and convert new opportunities. The position plays a key role in building a sustainable pipeline and contributing to the company’s long-term revenue growth.

This position requires a highly self-motivated, results-driven individual who can operate independently while managing a high level of sales activity. The ideal candidate will be able to develop a qualified pipeline, effectively communicate technical solutions, and convert opportunities into long-term customer relationships. This is a true “hunter” role, not an account management or order-taking position. Commission-based salary is uncapped and based solely on performance.

Responsibilities

• Generate new business through consistent outbound prospecting efforts (calls, emails, networking, and in-person visits)

• Identify, qualify, and develop new customer relationships within target markets

• Build and maintain a strong, active pipeline of qualified opportunities

• Schedule and conduct meetings with prospective customers to present company capabilities and solutions

• Convert new opportunities into profitable, long-term customers

• Collaborate with the Sales Manager to prioritize high-value opportunities and align on strategy

• Maintain accurate and up-to-date activity, pipeline, and customer data within CRM (Odoo)

• Follow up consistently on all opportunities, quotes, and customer interactions

• Monitor industry trends and identify new markets, verticals, and opportunities

• Align sales efforts with company capabilities, production capacity, and strategic priorities

• Meet or exceed established sales and performance targets

Sales-Related Key Competencies

• Strong prospecting and new business development skills

• Highly self-motivated and disciplined with a results-driven mindset

• Ability to build and manage a sales pipeline from initial contact through close

• Excellent communication, presentation, and relationship-building skills

• Ability to work independently while contributing to team goals

• Resilient and comfortable in a high-activity sales environment

• Strategic thinking with a focus on high-return opportunities

• Solid negotiating and closing skills

• Strong time management and organizational skills

Qualifications

• Bachelor’s degree in business, marketing, engineering, or related field preferred

• 5+ years of outside or field sales experience (manufacturing or aluminum extrusion industry preferred)

• Ability to learn and communicate technical product offerings effectively

• Proven track record of meeting or exceeding sales targets

• Proficiency with CRM systems and standard business tools

• Willingness and ability to travel within the assigned territory

• Valid driver’s license and reliable transportation

Performance Expectations & Metrics

This role is designed for a high-performing sales professional focused on building a scalable book of business through consistent outbound prospecting and new customer acquisition. Success is measured through a combination of activity, pipeline development, and revenue generation. The Outside Sales Representative is expected to demonstrate strong discipline in prospecting, effective opportunity conversion, and consistent progress toward defined revenue milestones. Performance will be evaluated based on the following expectations and benchmarks:

• Pipeline Development : Establish a healthy, qualified pipeline within the first 90 days

• Revenue Milestones :

  • Month 6: Achieve approximately $250K–$300K in closed revenue

  • Month 9: Achieve $500K+ in closed revenue

  • Month 12: Target $1M+ in total sales

• Year 1 Performance Benchmarks :

  • $1M+: Strong performance

  • $750K–$1M: Acceptable with continued development

  • Below $750K: May require performance review

• Long-Term Growth : Build and sustain a $2M+ territory through ongoing customer acquisition and account development

• Activity & Execution : Maintain consistent outbound activity, effective follow-up, and accurate CRM usage

• Pipeline Quality : Maintain a strong pipeline with a focus on high-value, qualified opportunities

• Customer Development : Successfully convert new prospects into long-term, profitable customers

Compensation & Performance Structure

This role is designed for high-performing sales professionals seeking a performance-driven compensation model.

• Base salary plus uncapped commission
• Tiered commission structure rewarding new revenue growth
• Significant earning potential, with top performers exceeding $200K+ annually
• Compensation heavily weighted toward new customer acquisition

Success in this role is driven by consistent outbound activity, pipeline development, and the ability to close new business.

Benefits

• High-deductible medical insurance covered by the company. Additional plans available for purchase with company contributions.
• Dental insurance covered by the company.
• Vision insurance available for a low weekly deduction.
• 4% 401K match
• No-cost short-term disability (in addition to state STD) and life insurance. Additional life insurance above company plan offered at a low cost.
• 40 hours of sick time available to start (pro-rated depending on start date).
• 80 hours of vacation; accrual basis and available to use after 90-day introductory period.