Martech Product Manager

An employer is looking for a Martech Product Manager to join our growing team in the Plano, TX. This role focuses on developing and translating strategic initiatives into customer facing deployments, always focused on optimizing the customer experience and driving business growth with our reachable customers. Tasks will include:
Key Responsibilities:
• Leading the development team from the front of the charge, upholding technical best practices with a heart for the team
• Working cross functionally to understand stakeholder requirements and translating them into actionable tasks for your team and others via tech briefs, business requirement documents, or epics/user stories
• Sharing MarTech platform expertise by spreading knowledge of current and potential future features to empower the best in customer experiences
• Understanding and building MarTech integrations, data flows, journeys, and personalization and finding new ways to leverage technologies to better digital experiences
• Leveraging Agile frameworks to ensure high quality, efficient execution and customer experiences

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to View email address on click.appcast.io learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:


Required Skills & Experience

7+ years of experience in Martech product management
Well versed in B2C CRM channel execution and customer data-driven marketing and strategy
Strong bias for action and demonstrated desire for ownership & accountability
Ability to work closely with software development teams, both internally and externally
Manage agency relationships and be a key contact for agency partners
ESP platform experience (experience with Braze is a plus, not required)
CRM, CSM, and CDP system experience


Nice to Have Skills & Experience

Experience managing direct reports
Experience with Agile methodologies (epics, features, stories, sprints) and project management tools (Jira, Confluence) a plus
Treasure Data experience (CDP)
QSR or agency experience preferred


Benefit packages for this role will start on the 1st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401k retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.