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Manager, Product Management

Dynamic Yield

Manager, Product Management

The Customer Acquisition & Engagement team within Services is seeking a Manager, Product Management to support the North America product suite across Personalization, Marketing Services, and Network Solutions. This role works partners across Sales, Product Marketing, Operations, Legal, Data Privacy, Technology, and Global Product teams. The Manager will play a critical role in product execution, partner/vendor management, pilot launches, and customer lifecycle support, helping scale and optimize Mastercard's Marketing Services offerings.

Key Responsibilities:

  • Product Strategy & Roadmap Support
  • Partner with the VP, Product Management and key stakeholders to shape product design, prioritization, and roadmap decisions.
  • Provide market, competitive, and customer experience insights to inform strategy and product evolution.
  • Contribute timely, strategic feedback grounded in data, customer needs, and operational feasibility.
  • Product & Partner Enablement
  • Support vendor and partner selection decisions to enable Marketing Services product development and growth across North America.
  • Lead vendor onboarding and internal product approval (Studio) processes, including stakeholder alignment, documentation, and governance compliance.
  • Own ongoing vendor hygiene activities including commercial agreement renewals, data privacy reviews, and operational readiness checks.
  • Product Launch & Pilot Execution
  • Support the structuring and execution of pilots for new or enhanced product launches.
  • Work cross-functionally to define operational workflows, success metrics, and delivery requirements.
  • Develop and maintain launch and pilot playbooks to support repeatable execution and scale.
  • Sales & Customer Engagement
  • Support sales opportunities by leading product storytelling, use-case demonstrations, and technical / solutioning discussions with customers.
  • Serve as a product subject-matter expert in customer conversations, helping translate needs into viable product solutions.
  • Market, Segment & Pipeline Insights
  • Identify segment trends and pipeline signals in partnership with Sales, Product, and Operations.
  • Track and synthesize industry trends and innovations, including AI/Agentic solutions, Primacy, and emerging GTM models.
  • Enable more targeted selling motions for strategic initiatives (e.g., AI/Agentic, Primacy, Cross Border) by translating innovation themes into buyer and segment relevant narratives and GTM guidance.

All about you:

  • Substantial product management experience in Marketing Services or related areas
  • Experience supporting product commercialization and go-to-market efforts in large enterprise or financial services environments.
  • Exceptional PowerPoint skills, with the ability to independently create clear, executive ready, and persuasive decks that are field ready and scalable
  • Strong storytelling and narrative development capabilities, including translating complex products, data, and strategies into simple, compelling buyer and segment led stories
  • Strong analytical and synthesis skills, with the ability to turn diverse inputs into structured, actionable outputs
  • Experience working effectively in cross functional, global, matrixed environments
  • Excellent written and verbal communication skills, with comfort influencing senior stakeholders
  • Highly accountable, self directed, and comfortable owning priorities end to end
  • Strong attention to detail with the ability to manage multiple, competing priorities simultaneously.
  • Proven ability to think strategically while executing with operational rigor.
  • Comfortable navigating complex, matrixed organizations and influencing without authority.
  • Experience working with vendors, partners, or third-party platforms, particularly in marketing, data, or technology ecosystems.
Vacancy posted 1 day ago
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