Graphic Designer

About the Company World is building a real human network designed to accelerate people in the age of AI. As bots and autonomous agents reshape the internet, people, institutions, and applications need a trusted way to confirm who is a real human while preserving privacy. Our products make this possible: the Orb verifies real people, World ID proves it privately, and World App enables and distributes the new applications made possible by this technology. Together, they form a new layer for AI internet. About the Role Tools for Humanity is building a generational brand with World—one of the leading projects in the age of AI. We’re not just aiming to join the ranks of iconic tech companies; we’re building something the world hasn’t seen before. That’s why we’re looking for someone who not only brings deep experience but is excited to help invent a new kind of design practice—without a blueprint. Someone ready to shape what a brand like this can become. Reporting to the Head of Brand Design, we are seeking a Graphic Designer to help us scale and maintain what this unique project looks and feels like. In this role, you will collaborate closely with stakeholders across the organization to understand both strategic objectives and operational requirements, translating these insights into clear and culturally resonant design materials that meet high creative standards. The role is based in San Francisco, in‑office minimum 4 days per week. Responsibilities Conceptualize and design print and digital materials for production (e.g., mechanicals, print specs) in alignment with brand system and guidelines for the World, World Foundation and Tools for Humanity brands. Scale the brand design system globally and across surfaces with your agile and efficient approaches, while maintaining a high creative standard and attention to detail. Be responsible for identifying systems to improve how design is scaled (e.g., toolkits of pre‑approved assets). Respond to a high demand of inbound design requests from cross‑functional teams, often with tight timelines and back and forth. Execute design and revisions according to creative direction and stakeholder feedback in a timely manner, vocalizing your options and perspectives to improve design outcomes. Be strategic, always leading with the objectives or the strategy of any work and with a user‑first approach. Occasionally design and uplevel high‑stakes slide deck presentations (10–15 % of capacity). Work on and prioritize multiple projects at the same time for different markets and brands around the world. Create high‑fidelity visual assets, graphic materials, sketch and concept ideas, work on a wide range of print and digital projects (e.g., educational materials, global signage, decals, pamphlets, marketing materials). Collaborate with a wider group of designers, producers and operations managers. Stay up‑to‑date with industry trends and best practices, including the discovery and use of AI where it can help you be more effective. Qualifications 3–5 + years of experience in graphic design print and digital, including knowledge of press and printing processes. Proficient in Adobe Creative Suite (Illustrator, Photoshop), Figma and other graphic design software; After Effects a plus. Strong eye for design, page composition and layout. Hands‑on design skills and creation of high‑fidelity mockups, illustrations and assets. Ability to work independently and collaboratively on projects across teams. Hard work ethic and self‑starter attitude, with readiness to do whatever it takes to deliver projects on time and at a high creative standard; we are a small team and enjoy flexing our skillsets to help each other. Strong time‑management, communication skills and presentation skills. Experience working with design systems for large brands across projects. You possess U.S. work authorization. Bonus skills (any of the following are always valued on our creative team though not necessary): typography, color theory, motion design, video production, videography, video editing, photography, Web3/crypto knowledge. Bonus Points Demonstrated expertise in UI/UX design, translating complex ideas into intuitive, user‑first experiences that balance brand expression with clarity and usability. Skilled at extending and evolving design systems across digital and print, ensuring accessibility, cultural resonance, and a seamless user journey. Salary & Benefits Pay transparency statement (for CA and NY based roles): The reasonably estimated salary for this role at TFH ranges from $100,000‑$120,000 , plus a competitive long‑term incentive package. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. Additionally, TFH offers a wide range of best‑in‑class, comprehensive and inclusive employee benefits for this role including healthcare, dental, vision, 401(k) plan and match, life insurance, flexible time off, commuter benefits, professional development stipend and much more! EEO & Confidentiality By submitting your application, you consent to the processing and internal sharing of your CV within the company, in compliance with the GDPR. #J-18808-Ljbffr