Inside Sales Representative

Inside Sales Representative — Cary, NC

Base Salary: $35,000–$40,000

Expected First-Year Earnings: $50,000–$60,000

The Trademark Company is looking for a conversational, coachable, and motivated Inside Sales Representative to join our team in Cary, North Carolina, part of the Raleigh metropolitan area.

Since 2003, we have helped more than 100,000 entrepreneurs protect their brands, establish their businesses, and build stronger foundations for growth.

You do not need to know trademark law. We will teach you what you need to know.

You do need to enjoy talking with people, asking thoughtful questions, following up consistently, and helping customers make confident decisions.

The Opportunity

You will speak with entrepreneurs who have contacted The Trademark Company for assistance or have previously purchased services from us.

Your job is to learn about the customer’s business, understand what they are trying to accomplish, identify the services that may help, and clearly explain the available options.

This is consultative inside sales. We want representatives who can sell while remaining conversational, helpful, and genuinely interested in the customer.

Most opportunities will come from new inbound inquiries and existing customers. You will not be responsible for generating your own leads, although you will be expected to follow up proactively and consistently with assigned opportunities.

What You’ll Do

• Respond promptly to new inbound leads
• Contact existing customers about services they may need
• Build rapport before moving into a sales presentation
• Ask questions to understand each customer’s business and objectives
• Explain services and pricing clearly and accurately
• Recommend appropriate trademark, business-formation, website, and brand-protection services
• Follow up by telephone, email, and text
• Guide customers through their purchasing decisions
• Prepare quotes and process customer orders
• Maintain complete and accurate CRM records
• Manage follow-up tasks and an organized sales pipeline
• Work toward clearly defined individual and team sales goals
• Participate in coaching, call reviews, and ongoing sales training
• Coordinate with customer service and operations to support a smooth customer experience
  

Who Will Succeed Here?

Our strongest candidates are:

• Naturally conversational and interested in other people
• Comfortable spending a significant portion of the day on the telephone
• Curious enough to ask thoughtful questions before presenting a solution
• Motivated by achievement and performance-based compensation
• Persistent without becoming pushy
• Organized and dependable with follow-up
• Comfortable working with goals and measurable performance expectations
• Able to follow a proven process while still sounding natural
• Open to coaching and willing to improve
• Interested in entrepreneurs, brands, and growing businesses
• Positive, professional, and supportive of their teammates

Previous sales or customer-service experience is helpful, but attitude, communication ability, work ethic, and coachability matter more.

Qualifications

• Strong verbal and written communication skills
• Active listening and relationship-building ability
• Confidence communicating by telephone, email, and text
• Ability to explain service options in clear, understandable language
• Ability to stay organized while managing multiple customers and follow-ups
• Comfort learning and using CRM and sales-support software
• Willingness to receive coaching and participate in call reviews
• Ability to work full-time from our Cary, North Carolina office
• High school diploma or equivalent

Experience in sales, customer service, hospitality, retail, banking, wireless, fitness, automotive, professional services, or another customer-facing position is beneficial but not required.

No previous trademark or legal-services experience is required.

Compensation and Development

This position offers:

• Base salary of $35,000–$40,000
• Commission based on sales performance
• Expected first-year earnings of $50,000–$60,000
• Structured product and sales training
• Regular coaching and performance feedback
• Opportunities for increased responsibility and advancement
  

About The Trademark Company

The Trademark Company helps entrepreneurs launch, protect, and grow their businesses.

Our services include trademark registration, trademark monitoring, LLC formation, copyright registration, website and e-commerce development, trademark renewals, Office Action responses, Statements of Use, provisional patent applications, and related brand-protection and business services.

We combine convenient online services, straightforward pricing, knowledgeable support, and access to independent attorneys when attorney assistance is selected.

The Trademark Company provides access to independent attorneys and self-help services at the customer’s direction. We are not a law firm or a substitute for an attorney or law firm.

Our Hiring Process

Our process is straightforward:

1. Submit your application.
2. Participate in a short introductory conversation.
3. Complete a structured interview.
4. Participate in a brief, friendly sales exercise.
5. Meet members of the team.
6. If we are a strong mutual fit, receive an offer to join us.

You do not need to memorize trademark rules or pretend to be someone you are not. We want to meet the real you and determine whether this is the right opportunity for both of us.

The Trademark Company considers qualified applicants based on their skills, experience, potential, and ability to perform the responsibilities of the position.