Healthcare Business Development & Community Outreach Specialist

Job Description

Job Description

Position Overview

HCO Behavioral Health Services is seeking an energetic, relationship-driven Healthcare Business Development & Community Outreach Specialist to help expand access to quality behavioral healthcare throughout Louisiana.

This opportunity is ideal for someone who enjoys networking, building professional relationships, educating community partners, and creating new opportunities for growth. The primary responsibility of this role is to establish, develop, and maintain strategic referral partnerships that increase referrals for HCO's counseling, behavioral health, medication management, psychological assessments, and other behavioral health services.

The ideal candidate is highly motivated, self-directed, entrepreneurial, and passionate about improving access to mental healthcare while helping healthcare providers, schools, employers, and community organizations connect individuals with the services they need.

Success in this role is measured by your ability to build meaningful partnerships, expand HCO's referral network, and consistently generate new referral opportunities that contribute to the organization's continued growth.

Compensation

$1,000 - $10,000+ per month
(Performance-Based | Uncapped Earning Potential)

Your earning potential is directly tied to your ability to develop relationships, generate referrals, and contribute to the continued growth of HCO Behavioral Health Services.

There is no cap on what you can earn.

Position Type

This is a flexible 1099 Independent Contractor opportunity designed for professionals who want the freedom to build their own schedule while making a meaningful impact within their communities.

Whether you're looking for:

• A full-time career in healthcare business development,
• A part-time opportunity to supplement your current income,
• Or a flexible opportunity that complements your existing healthcare, sales, or professional career,

this position offers the flexibility to determine the level of time and effort you invest while providing significant income potential based on performance.

Primary Responsibilities

Business Development

• Develop and execute strategic outreach initiatives to increase referrals throughout assigned service areas.
• Identify, cultivate, and maintain referral relationships with healthcare providers and community organizations.
• Build long-term strategic partnerships that result in sustained referral growth.
• Maintain an active pipeline of prospective referral partners.
• Conduct regular in-person outreach visits, networking meetings, and follow-up communications.
• Track outreach activities, referral sources, and business development efforts through CRM and reporting systems.
• Identify new business opportunities that support HCO's continued growth.

Community Outreach

Develop and maintain relationships with organizations including, but not limited to:

• Primary Care Physicians (PCPs)
• Pediatricians
• Family Medicine Practices
• Internal Medicine Providers
• Hospitals & Emergency Departments
• Psychiatric Hospitals
• Behavioral Health Providers
• Psychiatrists
• Psychiatric Nurse Practitioners
• Schools & School Counselors
• Colleges & Universities
• Community Mental Health Organizations
• Nonprofit Organizations
• Churches & Faith-Based Organizations
• Substance Use Treatment Programs
• Social Service Agencies
• Employee Assistance Programs (EAPs)
• Insurance Case Managers
• Attorneys
• Juvenile Justice Programs
• Probation & Court Programs
• Child Advocacy Centers
• Foster Care Agencies
• Employers & Human Resource Departments
• Community Organizations
• Health Fairs, Networking Events, and Community Outreach Events

Marketing & Education

• Professionally represent HCO Behavioral Health Services throughout the community.
• Educate referral partners regarding HCO's services, referral process, insurance participation, and client eligibility.
• Conduct presentations, Lunch & Learns, educational workshops, and networking events.
• Attend healthcare conferences, professional meetings, and community events.
• Collaborate with leadership to identify strategic marketing and outreach opportunities.
• Maintain consistent communication with referral partners to strengthen long-term relationships.
• Increase awareness of HCO's behavioral health services throughout assigned communities.

Growth Initiatives

Support the continued growth of referrals for services including:

• Individual Counseling
• Child & Adolescent Counseling
• Family Counseling
• Couples Counseling
• Telehealth Counseling
• Medication Management
• Psychiatric Evaluations
• Behavioral Health Assessments
• Psychological Testing
• Community Psychiatric Support & Treatment (CPST)
• Psychosocial Rehabilitation (PSR)
• Employee Assistance & Wellness Programs
• Faith-Based Counseling
• School-Based Behavioral Health Services
• Future HCO Behavioral Health programs and services

Optional Business Development Opportunities

Candidates who are interested may also have opportunities to assist with outreach and business development initiatives for affiliated organizations and related service lines, including healthcare consulting, community education, insurance and financial wellness education, and other approved initiatives.

Participation in these additional opportunities is completely optional and may provide additional earning potential.

What Success Looks Like

Successful Business Development & Community Outreach Specialists will:

• Build strong referral relationships throughout the healthcare community.
• Consistently generate new referral opportunities.
• Expand HCO's presence within assigned territories.
• Represent HCO with professionalism and integrity.
• Create lasting strategic partnerships.
• Increase awareness of HCO's services throughout the community.
• Contribute directly to the continued growth and expansion of HCO Behavioral Health Services.

Preferred Qualifications

Experience in one or more of the following is preferred:

• Healthcare Business Development
• Physician Liaison
• Medical Sales
• Pharmaceutical Sales
• Healthcare Marketing
• Behavioral Health
• Community Outreach
• Provider Relations
• Case Management
• Social Work
• Public Health
• Hospital Outreach
• Healthcare Recruiting
• Business-to-Business (B2B) Sales
• Marketing or Community Relations

Equivalent experience building professional relationships and generating business opportunities will also be considered.

Desired Skills

• Outstanding interpersonal and communication skills
• Strong networking and relationship-building abilities
• Self-motivated with the ability to work independently
• Professional presentation and public speaking skills
• Comfortable meeting with physicians, executives, and community leaders
• Excellent organization and follow-up skills
• Entrepreneurial mindset
• Goal-oriented and results-driven
• Strong problem-solving abilities
• Local travel within assigned territory
• Valid driver's license and reliable transportation

Why Join HCO Behavioral Health Services?

At HCO Behavioral Health Services, we believe every individual deserves access to compassionate, high-quality behavioral healthcare.

As our Healthcare Business Development & Community Outreach Specialist, you'll play a critical role in expanding that access by building meaningful relationships with healthcare providers, community organizations, schools, employers, and other referral partners throughout Louisiana.

This is more than a business development position—it's an opportunity to make a lasting impact on individuals, families, and communities while helping shape the continued growth of one of Louisiana's leading behavioral healthcare organizations.

If you're an entrepreneurial professional who enjoys networking, building strategic partnerships, creating opportunities, and making a meaningful difference, we'd love to hear from you.