Digital Member Experience Manager
$64.4k - $70.8kThe Recording Academy
WHO WE’RE LOOKING FOR
The Recording Academy’s mission is to recognize musical excellence, advocate for the well-being of music makers and ensure music remains an indelible part of our culture. The Academy is a professional membership organization of musicians, producers, engineers, and recording professionals. Our Membership & Industry Relations team delivers services across a national network of 12 Chapters who each serve local music communities.
We're looking for a highly motivated, idea-generating professional to serve as the central execution and delivery lead for member-facing digital campaigns, content, and touchpoints, both nationally and across our chapter markets. Reporting to the Director, Member Experience, the Digital Member Experience Manager operationalizes the broader Member Experience strategy across content, campaigns, and digital touchpoints throughout the member ecosystem, and plays a key part in marketing high-impact programs and member-wide initiatives. You will work closely with Lifecycle Marketing (which owns audience segmentation and marketing automation strategy) and coordinate cross-functionally with Digital Experience, IT, Creative Services, and Chapter teams to ensure cohesive execution of member-facing campaigns and communications.
WHAT YOU’LL DO
- Execute and support membership engagement initiatives across national and chapter-specific programming, awards, advocacy, education, partnerships, and marketing campaigns, including content development, email communications, and updates to GRAMMY.com and other digital platforms.
- Develop and execute copy for member-facing campaigns, translating awards process information, program goals, and promotional priorities into clear, engaging content across email, web, app, and event platforms, aligned with brand voice and communications standards.
- Partner with Chapter teams and internal stakeholders to gather inputs, including event materials submitted via ticket (text, images, info), and shape messaging for member programs, events, and initiatives.
- Manage and update public-facing membership pages and member-related content in the GRAMMY app and member portal, including chapter programming, awards, promotional messaging, and key communications.
- Manage the department's use of event and digital platforms (e.g., Blackthorn registration, web CMS, and related tools), reviewing chapter event builds through a marketing and brand lens to confirm messaging alignment and ensure timely, accurate publication (technical build and system integrations remain owned by IT).
- Partner with the Member Experience data lead to ensure chapter events are integrated and surfaced on the Member Portal, including input on which events are highlighted.
- Develop and maintain standardized, reusable event templates chapters can adapt for their own builds, and help establish turnaround-time expectations for chapter event requests, including guidance for high-volume periods.
- Coordinate execution across email, web, app, and event platforms, serving as a quality control checkpoint to ensure accuracy, clarity, and a cohesive member experience.
- Support rollout and ongoing management of member community platforms (e.g., Slack), including hands-on moderation during beta phases and establishing engagement standards and best practices for long-term growth.
- Support post-event evaluation, including reporting, stakeholder summaries, and data analysis, and ensure post-event communications are executed across appropriate channels.
- Maintain advanced knowledge base of the Grammy awards calendar, criteria, and processes to ensure effective and clear communication around the Recording Academy’s marquee event.
- Develop and maintain clear systems for member communication that have the ability to scale to meet the Academy’s global membership goals.
- Ensure all execution aligns with established Member Experience standards, direction, and priorities.
SKILLS & EXPERIENCE
- Bachelor’s Degree preferred.
- 4+ years of digital marketing, event production/management, and customer service experience, preferrably in entertainment or media.
- Previous experience and connections in music business, music production or music education preferred.
- Knowledge of event and marketing platforms such as Blackthorn, Swoogo or similar tools (reviewing builds for brand and messaging alignment, not configuring technical integrations), and familiarity with Salesforce Marketing Cloud or comparable CRM platforms.
- Strong copywriting and content development skills with the ability to translate defined priorities into clear, engaging member-facing messaging.
- Strong understanding of brand voice, messaging consistency, and content standards with the ability to apply them across channels.
- Experience managing website content using content management systems (CMS), such as WordPress or similar platforms.
- Experience executing campaigns across multiple digital channels, including email, web, app, and event platforms.
- Familiarity with community platforms such as Slack, Discord, or similar tools preferred including basic moderation and community engagement best practices preferred.
- Comfort working across multiple digital platforms and tools, with the ability to learn new systems quickly and support evolving workflows.
- Experience working cross-functionally with marketing, creative, digital, and program teams to deliver coordinated campaigns and initiatives.
- Basic understanding of campaign performance metrics, with the ability to interpret insights and apply learnings to improve execution.
- Proficiency in digital tools including Zoom, Canva, Adobe, and Microsoft applications (Outlook, Word, Excel, PowerPoint).
- Ability to communicate ideas clearly with excellent interpersonal skills.
- Must be proactive and highly organized with strong attention to detail.
- Ability to work under pressure of tight deadlines with strong organizational and decision-making skills.
PHYSICAL DEMANDS FOR CERTAIN ROLES
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is occasionally required to stand, walk, and sit for long periods of time, and work at a computer for long periods of time.
SALARY AND BENEFITS
The starting salary for this position is $64,400 to $70,800 per year, benchmarked against industry standards. Salaries for positions required to be in specific geographic locations reflect the corresponding labor market.
The actual offer extended will depend on the candidate's experience, qualifications, and the role's requirements. Positions working 20+ hours per week also receive our comprehensive benefits package (with medical, dental, and vision coverage, a 401k match, generous paid time off, and more). Click here for an overview of our company benefits.
Explore our career opportunities to join a team that values creativity, innovation, and diversity.
ABOUT THE RECORDING ACADEMY AND ITS AFFILIATES
RECORDING ACADEMY
The Recording Academy represents the voices of performers, songwriters, producers, engineers, and all music professionals. Dedicated to ensuring the recording arts remain a thriving part of our shared cultural heritage, the Academy honors music's history while investing in its future through the Grammy Museum, advocates on behalf of music creators, supports music people in times of need through MusiCares, and celebrates artistic excellence through the Grammy Awards—music's only peer-recognized accolade and highest achievement. As the world's leading society of music professionals, we work year-round to foster a more inspiring world for creators.
LATIN RECORDING ACADEMY
The Latin Recording Academy is an international, membership-based organization comprised of Spanish- and Portuguese-speaking recording artists, musicians, songwriters, producers and other creative and technical recording professionals. The organization is dedicated to improving the quality of life and cultural condition for Latin music and its makers. In addition to producing the Latin Grammy Awards to honor excellence in the recorded arts and sciences, The Latin Recording Academy provides educational and outreach programs for the Latin music community either directly or through its Latin Grammy Cultural Foundation.
LATIN GRAMMY CULTURAL FOUNDATION
The Latin Grammy Cultural Foundation is a charitable organization established by the Latin Recording Academy in 2014. The organization is dedicated to creating opportunities for the next generation of Latin music creators through scholarships, educational programs, grants, and access to creators and industry executives.
MUSICARES
A friend and ally of the music community, MusiCares was established by the Recording Academy to safeguard the health and well-being of all music people. A four-star charity and safety net in times of need, MusiCares offers confidential preventative, recovery, and emergency programs to address financial, medical, and personal health issues. Through the generosity of our donors and volunteer professionals, our dedicated team works across the country to ensure the music community has the resources and support it needs.
GRAMMY MUSEUM
The Grammy Museum is a nonprofit organization dedicated to celebrating and exploring music from yesterday and today to inspire the music of tomorrow through music preservation, education, exhibitions, and public programming and aims to create a world in which shared love of music sparks curiosity, creativity, and community. Programs include Grammy in the Schools education programs that are offered year-round for students, teachers, and schools throughout the United States.
EQUAL OPPORTUNITY
The Recording Academy, its affiliates, and the music industry have a strong culture of inclusion and respect for everyone. The Recording Academy makes intentional, courageous, and principled decisions for stronger business outcomes and ensures that all creators and professionals live and work in a fair and safe environment. It is the Recording Academy's policy to provide equal employment opportunities for all applicants and employees. The Recording Academy does not discriminate on the basis of race (nor traits historically associated with race, including, but not limited to hair texture and protective hairstyles), color, religion (including religious dress and grooming), creed, sex (including pregnancy, childbirth or related medical conditions), national origin, ancestry, age, physical disability, mental disability, medical condition, family care status, military or veteran status, marital status, sexual orientation, gender, gender identity, gender expression, genetic information or any other characteristic protected by law. The Recording Academy will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship to the Recording Academy. This policy governs all aspects of employment, including selection, job assignment, compensation, promotion, discipline, termination, access to benefits and training, recruitment, hiring, transfer, and social and recreational programs.
$500 per month
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