Product Marketing Manager
Strella
About Strella Strella is reimagining market research with AI. Our platform conducts in-depth, AI-moderated interviews and transforms customer conversations into actionable insights in a fraction of the time of traditional research. We're building a new model for market research that combines the speed and scale of AI with the strategic expertise of world-class researchers. Our mission is to make high-quality customer understanding faster, more accessible, and more impactful for every business. Company Highlights
- Explosive Growth: We've more than quadrupled our annual recurring revenue over the past year, demonstrating strong demand for a fundamentally better way to conduct research.
- Enterprise Traction: Trusted by leading brands including J.Crew, Chobani, DraftKings, and to uncover customer insights and inform critical business decisions.
- Strong Investor Backing: Raised capital from Bessemer Venture Partners to accelerate our mission of transforming the market research industry.
- Massive Market Opportunity: We're bringing AI-native technology to a $100B+ global insights industry, replacing slow, expensive research processes with a faster, more scalable approach.
- Building the Future of Research: We're expanding beyond software into a new model of full-service insights, combining AI-powered research with expert-led strategy. You'll be among the earliest hires helping shape this offering.
- Package our platform and services into clear, compelling offerings, each with a defined audience, outcome, and scope
- Develop positioning and messaging grounded in real customer insights (using the Strella platform!) and bring it to life consistently across our website, sales materials, campaigns, and product
- Own go-to-market strategy and execution for new products, features, and offerings, from positioning and launch planning through adoption
- Equip Sales with the narratives, decks, proof points, case studies, and competitive context they need to win enterprise conversations
- Own competitive intelligence and positioning, helping us clearly articulate where Strella wins and why
- Stay close to customers and the market to understand evolving needs, use cases, and buying behavior and translate those insights into recommendations for Product, Sales, and Marketing
- Drive adoption and expansion within our customer base through lifecycle marketing, including release communications, newsletters, product education, and targeted campaigns
- Measure what's working across launches, messaging, and adoption efforts, and continuously refine our approach
- Take ownership and are comfortable being the single owner of key workstreams
- Can zoom out to positioning and narrative, then zoom in on the details of a launch
- Are a strong organizer who can clearly prioritize and communicate these priorities
- Have 4-5 years of B2B marketing experience, ideally in SaaS or at a startup
- Write clearly and tell a good story
- Bonus: you've marketed to insights or market research buyers, or packaged a services offering
- Make an outsized impact. Work directly with the founders, own high-visibility initiatives, and see your work translate into real business results.
- Help define a new category. Join a fast-growing company at the forefront of AI-powered research. Shape how Strella goes to market, differentiates itself, and defines the playbook for an emerging industry.
- Use the product you're marketing. Put Strella to work in your own role, using real customer insights to test messaging, validate positioning, and make smarter marketing decisions.
- Grow as we grow. Join a marketing team that's scaling in 2027, with opportunities to take on new responsibilities and expand your scope as the company grows.
- Work at the cutting edge of AI. Be part of an AI-native team that experiments with the latest tools and constantly finds better, faster ways to work.
- Share in our success. Competitive compensation, meaningful equity, and comprehensive benefits.
Vacancy posted 2 days ago
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