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Director, Marketing Communications

$120k - $140k

Calero

Director Of Marketing Communications

Calero, the leading Technology Expense Management solution for global enterprises, is seeking a Director of Marketing Communications to build and lead a Marketing Center of Excellence that powers how our brand shows up in the market. Reporting to the SVP of Marketing, this role operates as the head of an internal marketing agency—responsible for driving speed, quality, consistency, and impact across content, creative, social, PR, and events.

This is not a traditional marcom role. The Director of Marketing Communications will design and operationalize scalable systems that translate go-to-market strategy into high-quality execution, ensuring Calero presents a clear, authoritative, and differentiated presence across all channels.

Essential Job Responsibilities:

  • Build and operationalize Calero's internal marketing agency model, serving Demand Generation, Channel, Product Marketing, and Sales
  • Design and manage intake, prioritization, and production workflows with clear SLAs and performance expectations
  • Own end-to-end content and creative production, including:
    • Thought leadership and POV content
    • Campaign and digital assets
    • Sales enablement materials
    • Event and experiential creative
  • Develop and maintain a repeatable production system that improves speed to market, output quality, and consistency
  • Own Calero's brand voice, messaging framework, and visual identity, ensuring consistent execution across all GTM programs
  • Translate positioning into a scalable messaging hierarchy (tagline, value narrative, POVs, buyer implications, product stories)
  • Establish and govern brand standards without creating friction or slowing execution
  • Build and manage a library of templates and modular assets to accelerate production at scale
  • Own Calero's social media strategy, with a primary focus on LinkedIn as a core GTM and authority channel
  • Develop executive social presence and thought leadership programs for senior leaders
  • Own and evolve Calero's public relations strategy in partnership with external agencies
  • Position Calero executives as category-defining voices through media placements, bylined content, and speaking opportunities
  • Track performance across brand, content, social, and PR using metrics tied to visibility, credibility, and pipeline influence
  • Serve as the central production and execution partner to GTM leadership, balancing speed, prioritization, and business impact

Experience:

  • 10+ years of experience in marketing communications, brand, or content leadership roles
  • Proven experience building and scaling content and creative operations
  • Experience operating in B2B, SaaS, or enterprise technology environments
  • Demonstrated success managing PR strategy and agency relationships
  • Experience supporting executive communications and thought leadership
  • Track record of translating strategy into high-quality, scalable execution

Skills:

  • Excellent written and verbal communication skills
  • Strong ability to translate complex concepts into clear, compelling narratives
  • Operational rigor with the ability to design scalable workflows and systems
  • Ability to balance speed and quality in high-output environments
  • Strong stakeholder management and cross-functional collaboration skills
  • Experience leveraging AI tools, templates, and modern production technologies

Competencies:

  • Strategic execution leadership
  • Brand and messaging stewardship
  • Content and creative operations management
  • Authority-building and storytelling
  • Cross-functional influence and partnership
  • Results-driven mindset with a focus on business impact

Education / Special Licenses or Certification:

  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • Equivalent relevant experience will be considered

Calero is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sexual orientation, gender identity, age, protected veteran status, or status as a qualified individual with a disability.

The base salary range for this position is $120,000 - $140,000. It is important to Calero that potential candidates for this position understand that compensation depends on numerous factors including the geographic location where the role will be performed, skills required, experience, complexity, travel, and market rate. Calero aims to reward performance and attract top talent with competitive, fair pay and benefits. Please note that the top of the salary range represents exceptional, and/or senior-level positions, that meet all required qualifications. Actual offers take candidate's knowledge, skills, abilities, and experience into account. Base Pay is just one component of the total compensation package for employees. Other rewards vary by position and location.

Vacancy posted 1 day ago
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