Marketing Representative - Behavioral Health - Macon/Dublin/Hinesville Market
Universal Health Services
Marketing Representative Opportunity
Coastal Harbor Health System is a leading provider of specialized behavioral healthcare, offering a comprehensive continuum of care for patients across the lifespan. Our campus provides a dynamic, multidisciplinary environment where clinicians have the opportunity to make a meaningful impact every day. Coastal Harbor Treatment Center provides specialized behavioral healthcare for children and adolescents through two distinct levels of care: a Psychiatric Residential Treatment Facility (PRTF) and an acute inpatient unit. These programs offer comprehensive treatment and support for children and adolescents with a variety of behavioral and mental health needs. Coastal Behavioral Health serves adults ages 18 and older, providing specialized inpatient behavioral healthcare and a dedicated Patriot Support Program designed to address the unique needs of military service members, veterans, and their families. We are driven by a shared mission: to provide compassionate, high-quality care to individuals when they need it most. Our reach extends far beyond the local community, serving patients from across the country who trust us for our expertise, dedication, and patient-centered approach. Located in the heart of beautiful, historic Savannah, Georgia, our hospitals offer a peaceful, private setting that promotes healing and focus. The serene surroundings not only benefit our patients but also provide an exceptional work environmentwhere professionals can thrive, collaborate, and grow while making a difference in the lives of others.
As the Business Development Representative for the Macon/Dublin/Hinesville market, you will drive hospital growth by promoting our programs and services, building and maintaining strong referral relationships, identifying new business opportunities, and expanding patient access to care. This role focuses on developing strategic partnerships, managing referral accounts, understanding partner needs, and executing marketing initiatives that increase patient census and support the hospital's growth objectives. This position requires 90+% travel and use of personal vehicle; mileage is reimbursable.
Job Duties/
- Build, maintain, and grow referral relationships with physicians, healthcare providers, employers, community agencies, hospitals, and other key referral sources through regular outreach and account management
- Identify and develop new business opportunities while implementing strategic sales activities, including 40-45 pre-qualified sales calls per week, to increase referrals and patient census
- Monitor referral trends, admissions data, and market conditions to identify growth opportunities and support the development of effective marketing strategies
- Represent hospital at conferences, workshops, community events, and educational programs to promote services and strengthen community partnerships; coordinate and facilitate program-focused workshops, training sessions, seminars, and promotional activities to increase awareness of hospital services
- Serve as the liaison for managed care organizations by coordinating applications, maintaining contracts, and fostering strong payer relationships; maintain accurate account records and prepare required reports, including weekly activity updates, month-end summaries, annual reports, and budget information
- Stay informed on healthcare industry trends, contribute to marketing initiatives, and provide guidance to team members on effective business development strategies
Benefit & Rewards Highlights
- Challenging and rewarding work environment
- Competitive compensation & generous Paid Time Off
- Excellent Medical, Dental, Vision and Prescription Drug Plans
- 401(K) with company match and discounted stock plan
- SoFi Student Loan Refinancing Program
- Tuition saving to continue your nursing education with Chamberlain University
- Career development opportunities within UHS and its 300+ Subsidiaries!
- Pet Insurance
Qualifications Requirements
- Bachelor's degree in behavioral health area, marketing, business administration, or related field required; Master's degree preferred
- Two years' experience in healthcare business development, healthcare direct sales/marketing, or contract management environment
- Direct experience developing managed care agreements
- Detailed knowledge of psychiatric and chemical dependency treatment principles
- Must possess a valid state driver's license with appropriate endorsement
- Ability to utilize personal vehicle for travel (90+%)
EEO Statement
All UHS subsidiaries are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates. UHS subsidiaries are equal opportunity employers and as such, openly support and fully commit to recruitment, selection, placement, promotion and compensation of individuals without regard to race, color, religion, age, sex (including pregnancy, gender identity, and sexual orientation), genetic information, national origin, disability status, protected veteran status or any other characteristic protected by federal, state or local laws.
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