Senior Manager, Product (IC)

Position Summary The Sr Mgr, Product Mgt - Community Resource Directory (CRD) is responsible for supporting the CRD team and assets and strategically prioritizing business requirements to enhance and expand the CRD tool into all LOBs internally and externally. The Sr Mgr. drives innovation, evaluates performance, and ensures regulatory compliance, playing a pivotal role in guiding the organization’s growth and success. This position requires an agile and collaborative individual who partners across LOBs and technical teams to support strategic direction of CRD capabilities and functionality aligning with the enterprise needs/goals. It also requires strong engagement and communication across all business units to ensure that the needs of both our internal and external partners are being met. Responsibilities Contributes to the development of product strategies and roadmaps, analyzing market trends, conducting competitive research, and identifying customer needs. Analyzes customer needs, pain points, and preferences to guide product development and ensure customer‑centric solutions. Optimizes the product portfolio based on market demand and business objectives by analyzing product performance, monitoring market trends, and making data‑driven decisions regarding product enhancements, updates, or retirement. Collaborates with cross‑functional teams to define product vision, set strategic goals, and establish a roadmap for product development and enhancements. Engages with key stakeholders, including executives, customers, partners, and internal teams, to gather insights, gain feedback, and build consensus. Defines product positioning, identifies unique value propositions, and ensures effective communication of product features and benefits. Analyzes product performance metrics, tracks key performance indicators (KPIs), and contributes to the evaluation of product success and effectiveness. Supports strategic direction set for the CRD and oversees all facets of CRD projects including objective setting, planning, prioritization, consultation with business stakeholders, progress tracking, implementation, status updates and communication. Oversees quality of work produced by the CRD specialists (prioritizes workload, audits team outcomes, etc.). Trains and serves as liaison for external teams serving as Super Users. Trains various lines of business regarding the use of the CRD. Serves as SME for CRD to provide demos and explain product vision to stakeholders. Creates formal documentation of the CRD process and experience to streamline communications with stakeholders. Communicates upcoming CRD changes or enhancements that may impact user experience across LOBs. Facilitates/assists in CRD intake requests and gathering of stakeholder requirements. Provides input in drafting the CRD roadmap. Creates CRD features based on product management priorities. Prioritizes CRD development team backlog based on business needs. Creates user stories for CRD development team with goals and acceptance criteria and tracks progress to ensure release goals are met. Performs business checkout during CRD development team releases. Identifies and escalates potential risks or barriers in meeting CRD objectives. Monitors and responds to direct CRD user feedback and questions. Escalates and flags user feedback to product management to help plan for future roadmap. Engages in continuous learning and stays updated with industry trends, emerging technologies, and best practices in product management. Preferred Qualifications Ability to work hybrid model (in office part‑time during week) if reside near a HUB location. 7‑10+ years of experience in a highly regulated, complex, data‑heavy environment. 7‑10+ years of demonstrated organizational skills (e.g., project management experience or managing cross‑team/department initiatives with demonstrated success). Adept at problem solving and decision‑making skills. Adept at collaboration and teamwork. Adept at growth mindset (agility and developing yourself and others) skills. Adept at execution and delivery (planning, delivering, and supporting) skills. Adept at business intelligence. Proven experience developing and executing business strategy. Excellent communicator and presenter. Strong written communication skills. Strong organization and time management skills. Education Bachelor's degree required and/or an equivalent work experience. Pay Range The typical pay range for this role is: $67,900.00 – $199,144.00. This pay range represents the base hourly rate or base annual full‑time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short‑term incentive program in addition to the base pay range listed above. This position also includes an award target in the company’s equity award program. Benefits We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families. This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility. Additional details about available benefits are provided during the application process and on Benefits Moments. EEO Statement Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws. #J-18808-Ljbffr 4062 Aetna Resources, LLC