Demand Generation Executive

Karoo is a venture-backed startup on a mission to transform cardiovascular care. Our platform is designed to empower large provider groups and health systems to succeed in value-based care contracts with payers by improving patient outcomes and reducing cost of care through better coordination, analytics, and disease management. While our initial focus is cardiology, we are building a scalable operating system for managing complex conditions across the healthcare spectrum. This is a rare opportunity to join a mission-driven founding team at a pivotal stage and help define the future of healthcare technology, with the power to improve the lives of patients with cardiovascular disease, the number one cause of death in America today. The Role We are seeking a Demand Generation Executive to drive top-of-funnel engagement with cardiologists and practice leadership across Karoo's target markets. This is a front-line, high-activity role for someone early in their career who is motivated by building a pipeline from scratch, comfortable on the phone, and eager to learn the healthcare landscape. You will work closely alongside our VP of Network Development, supporting outbound efforts and helping convert market awareness into qualified conversations. What You\'ll Do Demand Generation & Outreach Execute outbound outreach campaigns via phone, email, and digital channels targeting cardiologists, practice administrators, and physician group leadership Make cold and warm calls to provider offices to introduce Karoo and qualify interest Draft and send personalized email sequences and follow-up communications Assist in planning and executing outbound recruitment campaigns, including webinar and event-based initiatives Monitor engagement metrics and help optimize messaging over time Communicate effectively with practice administrators, office managers, and physicians Develop familiarity with provider workflow, revenue cycle considerations, and operational challenges Capture and document feedback, objections, and competitive mentions from prospect conversations to help refine messaging and inform the team\'s approach Surface patterns from field activity — who\'s engaging, who isn\'t, and why — to continuously sharpen targeting and outreach strategy Maintain a high level of professionalism and healthcare compliance awareness in all provider-facing interactions Log all outreach activity accurately in CRM and maintain clean prospect records Track follow-up tasks and ensure consistent cadence with prospects Coordinate scheduling and logistics for meetings handed off to the VP of Network Development What We\'re Looking For Required 1-3 years of experience in sales, business development, or outbound marketing Experience conducting primary research and building prospect lists Comfortable making cold calls and engaging unfamiliar audiences with confidence Strong written communication skills — able to craft outreach that gets responses CRM experience (Salesforce, HubSpot, or similar) Highly organized with strong follow-up habits Nice to Have Exposure to physician practices, specialty care, or a clinical services environment Familiarity with cardiology or cardiovascular services Bachelor\'s degree in business, communications, marketing, or related field Why Join Us Competitive salary and equity Fully-remote work environment available Full benefits package A collaborative and transparent company culture that values creativity and ownership Equal Opportunity Statement At Karoo Health Inc (“Karoo”), we believe that improving healthcare starts with creating a more equitable and inclusive world, both inside and outside our organization. We are committed to fostering a diverse workforce that reflects the communities we serve, and to building a culture where every team member feels valued, supported, and empowered. Our commitment to inclusion is reflected in initiatives such as equitable compensation practices, employee resource groups, inclusive benefits, and more. Karoo Health is proud to be an equal opportunity employer. We maintain a strict policy of non-discrimination for all applicants and employees. What does that mean for you? It means that we are dedicated to providing a workplace that is inclusive, respectful, and free from discrimination or harassment of any kind. Employment decisions at Karoo Health are made based on merit, qualifications, and business need, without regard to race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, disability, marital status, veteran status, political affiliation, or any other characteristic protected under applicable law. This policy applies to every aspect of the employment journey, from recruitment and hiring to compensation, benefits, training, promotion, performance evaluation, and beyond. We’re committed to doing the right thing, always, and that includes creating a fair and inclusive hiring process and workplace for all. Karoo Health welcomes all. In the United States, compensation is determined by factors including location, role level, job-related skills, experience, and market conditions. Some positions may also be eligible for bonuses, equity, or other benefits. To learn more about Karoo Health’s benefits, please contact our People Team. #J-18808-Ljbffr