Event Marketing Demand Generation Senior Coordinator

Event Marketing Demand Generation Senior Coordinator Job Category: Marketing & Communications About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we’re looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce’s core values at the heart of it all. Job Details Applications will be accepted until 01/23/2026. Role Overview Salesforce is seeking an Event Marketing Demand Generation Senior Coordinator to support execution of integrated marketing campaigns that drive registration, engagement, and pipeline across our strategic events portfolio. This role is ideal for an early‑career marketer who is eager to learn, highly organized, and excited to contribute to large‑scale, cross‑channel campaigns for industry‑leading in‑person, hybrid, and virtual events. As part of the Strategic Events Demand Generation team, you’ll work closely with cross‑functional partners across email, web, social, creative, performance marketing, and global teams to support campaign delivery. You’ll play a key role in day‑to‑day execution, coordination, and reporting while building foundational skills in demand generation, event marketing, and data‑driven decision‑making. Responsibilities Support execution of demand generation campaigns for in‑person, hybrid, and virtual events across website, email, organic, and paid digital channels Assist with development and delivery of attendee acquisition and event communications programs under guidance from Demand Generation leadership Execute assigned campaign tasks and timelines to support registration, attendance, and pipeline goals Coordinate with cross‑functional partners across email, web, social, creative, performance marketing, and global teams to support integrated campaign delivery Support deployment, QA, and updates of event websites to ensure accuracy, functionality, and launch readiness Gather, organize, and maintain audience, registration, and campaign performance data to support reporting and insights Assist in preparation of weekly, monthly, and quarterly campaign performance reports and goal tracking Document processes, timelines, and best practices to support repeatable and scalable event marketing execution Manage day‑to‑day campaign operations, including creation, tracking, and follow‑up of bills of materials, marketing requests, and tickets in Salesforce, Slack, and Asana Minimum Qualifications 1–3 years of experience in marketing, communications, events, or a related field Strong organizational and project coordination skills with high attention to detail Ability to manage multiple tasks and priorities in a fast‑paced environment Clear, concise written and verbal communication skills Comfort working cross‑functionally and collaborating with diverse teams Interest in learning omnichannel marketing strategies and demand generation fundamentals Analytical mindset with the ability to work with basic data, reports, and performance metrics Proficiency with collaboration and project management tools (e.g., Salesforce, Slack, Asana, or similar) or ability to learn quickly Curious, proactive learner with a growth mindset and positive attitude Ability to work a flexible schedule and travel 0–10% Preferred Qualifications Experience supporting marketing campaigns or events at a technology or B2B company Familiarity with email, web, social, or paid media marketing Experience with reporting, dashboards, or basic analytics Strong attention to detail and interest in process improvement Exposure to live or virtual event marketing (Salesforce+ experience a plus) Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world. Accommodations If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form. Posting Statement Salesforce is an equal opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education. In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $73,900 - $101,700 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable. Additional Job Details Seniority Level: Not Applicable Employment Type: Full‑time Job Function: Marketing and Sales Industries: Software Development, IT Services and IT Consulting, and Technology, Information and Internet #J-18808-Ljbffr Salesforce