Account Manager, TikTok Shop

Who We Are

Reach Social a Chief Media company is an official TikTok Shop Partner and one of the fastest-growing TikTok Shop agencies in the US serving 79 figure household brands. Our ambition is to become the most sought-after social commerce partner in the market.

Were a hungry high-performance team rewriting the playbook for social commerce. We move fast hold ourselves to a standard of excellence and expect relentless hustle creativity and accountability. If you want startup energy with the ability to impact major household brands this is the place. As part of Chief Media youll work alongside Chief Medias media and client strategy teams on shared brands.

The Role

Youre the captain of the ship. As Account Manager you own the direction and results of every client TikTok Shop in your portfolio. You set the overall account strategy and steer every lever toward it: affiliates and creators merchandising campaigns GMV Max ads and offers. Specialists execute key parts of the work; you decide where the ship is going keep everyone rowing in the same direction and answer for the outcome.

Youre also the clients go-to person for everything TikTok Shop. Client relationships are at the center of this role and youll build them deep enough that your clients see you as an extension of their own team.

What Youll Do

Set the course

• Own the overall account strategy for each client tying content affiliate ads merchandising and offers into one cohesive growth plan
• Set GMV and performance goals for each shop and the plan to hit them
• Analyze performance content and competitor landscapes to decide where to push pull back or pivot
• Proactively spot growth opportunities and cross-sell agency services
• Stay ahead of new TikTok Shop features tools and trends and decide which to bring to your clients

Direct the crew

• Affiliates: Direct the affiliate strategy and own affiliate outcomes. Outreach and creator management are executed by the Affiliate Strategist; you set the priorities review performance in regular working sessions and course-correct when needed
• Merchandising: Own product listing strategy catalog optimization and storefront merchandising
• Campaigns: Design content offer and campaign strategies and make sure they launch on time and on brief
• Ads: Manage GMV Max campaigns optimizing spend and creative performance
• Manage and motivate a remote team of shop assistants reviewing their work and holding a high bar

Own the relationship

• Serve as the clients primary point of contact for everything related to their TikTok Shop
• Lead new clients through onboarding and set their shop up for success from day one
• Lead bi-weekly client meetings to report on performance and KPIs and align on priorities
• Serve as the primary liaison between the client and the TikTok Shop platform team

What Success Looks Like

• You run a portfolio of 810 high-value clients each with a clear strategy and a plan to hit it
• Every client shop shows meaningful GMV growth
• Clients trust you completely and stay with Reach; you spot churn risk early and fix it before it becomes a conversation
• Your Affiliate Strategists and shop assistants know exactly what theyre driving toward and why
• You train future growth hires and step into a leadership role

What You Bring

• 2 years of hands-on TikTok Shop experience
• An obsession with TikTok creators and consumer behavior on the platform
• Exceptional communication and relationship-building skills with senior client stakeholders
• A strong analytics mindset: you turn data into decisions and growth strategies
• Excellent project management; you can keep many workstreams across many clients moving at once
• Comfort leading people and holding a team to a high standard
• A bias toward action resourcefulness under pressure and a refusal to settle for good enough

Benefits

• Health dental and vision insurance
• 401(k) with company match
• Unlimited PTO
• Hybrid work schedule

Location: Hybrid New York City office. Full-time.