Head of Marketing
Citian
Head Of MarketingCitian is a fast growing, venture backed SaaS technology company based in Washington, DC. Our software solutions revolutionize how our transportation and infrastructure systems – roads, rail, transit, bicycle, pedestrian – operate.Our tech solutions:Reduce traffic fatalitiesEnhance pedestrian accessibilityEmpower system operators to save time & moneyYou'll work with some of the brightest minds in the software and transportation industries. Our engineers and data scientists apply the latest in emerging tech, Artificial Intelligence, and Machine Learning to build smarter, more advanced tools for our diverse client base. We work with clients across the United States, with global ambitions in the years ahead.As the Head of Marketing at Citian, you will be responsible for coordinating our marketing efforts and product positioning while developing creative messaging strategies for integrated campaigns to our target clients. You will work closely with the Sales, Customer Success, and Product teams to execute outbound campaigns and help maintain our brand voice across all channels. You will help lead our branding efforts and create impactful collateral and case studies for our public sector clients and prospects.Responsibilities:Organize & maintain marketing collateral and other materials that help drive Citian's brand and value with prospective and current clientsManage outbound marketing campaigns targeted toward public sector market segmentsCreate and manage a LinkedIn content calendar by curating posts from internal teams, scheduling weekly updates, and reporting basic engagement metrics.Conduct competitive research to compare messaging, positioning, use cases, and evolving client public iniativesRequired Qualifications:12+ years of Marketing experience building brand and product campaigns including strategy and executionBachelor's Degree in Marketing, Business, or related equivalent experienceStrong project and client management skills with experience working on cross-functional teamsExperience with GTM strategies and product positioningExcellent organizational and time management skills; ability to multi-task and adapt quicklyWorking knowledge of marketing and financial industry trends, products, and servicesEffective verbal, written, and interpersonal communication skillsPreferred Qualifications:Experience working with public sector clients or GovTechYour Citian Advantage:Competitive salary and benefits package including medical, dental, and vision insurance and generous PTO.401(k) company match and monthly commuter transportation benefitOn-site gym and free snacks in the officeHigh-growth potential and opportunities for advancement within a fast growing, venture-backed SaaS startup!Citian is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, clients, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.Equal Opportunity/Affirmative Action Employer Minorities/Females/Protected Veterans/Persons with Disabilities
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