Sr. Manager, Targeted Strategy & Execution Direct Mail

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting‑edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast‑forward your career at Comcast. Job Summary This job oversees promotional events, including budget management, and collaborates with sales for analytics‑driven opportunities. It ensures a consistent marketing message, maintains key market data, and involves stakeholders in marketing plans. The role also involves tracking campaign performance and aligning marketing with product development timelines. Job Description Responsibilities Managing marketing expenditures to ensure alignment with the allocated budget Own and manage the direct mail contact plan, including budget/forecasting, creative formats, audience targeting, and offer planning Disseminating marketing campaign details and customer feedback to promote unified understanding Leveraging demographic and market data to support marketing objectives and campaigns Engaging stakeholders throughout the development and launch phases of marketing plans Monitoring campaign effectiveness using KPIs and ROI metrics to report on marketing success Aligning marketing efforts with product development for synchronized product launches and feature promotions Close partnership with vendor resources to ensure seamless in‑market execution of Direct Mail campaigns Creation of strategic briefs to build internal alignment and provide guidance to creative resources Partner internally on creative reviews for strategic initiatives to ensure go‑to‑market alignment between DM and other tactics Prioritize test & learn agenda for channel across consumer lifecycle, focus on maximizing benefit of AI assets in outreach Developing Power Point slides for presentations and strong presentation skills for presenting to senior leaders Consistent exercise of independent judgment and discretion in matters of significance Regular, consistent, and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary Other duties and responsibilities as assigned Employees at all levels are expected to: Understand our Operating Principles; make them the guidelines for how you do your job Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services Know your stuff be enthusiastic learners, users and advocates of our game‑changing technology, products and services, especially our digital tools and experiences Win as a team make big things happen by working together and being open to new ideas Be an active part of the Net Promoter System in a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers Drive results and growth Support a culture of inclusion in how you work and lead Do what's right for each other, our customers, investors and our communities Disclaimer This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications. Skills Analytics, Collaboration, Executive Presenting, Planning, Strategic Thinking Compensation This job can be performed in Denver Campus with a Pay Range of $111,273.10 - $183,600.61. Comcast intends to offer the selected candidate base pay within this range, dependent on job‑related, non‑discriminatory factors such as experience. Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non‑sales positions are eligible for a Bonus. Additionally, Comcast provides best‑in‑class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always‑on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details. Education Bachelor's Degree. While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience. Certifications (if applicable) Relevant Work Experience 7–10 Years Equal Opportunity Workplace Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. #J-18808-Ljbffr