Field Marketing Representative

Job Description

Job Description

Field Marketing Representative

Location: Charlotte, NC

Hours: Monday – Friday/ 11am-6:30pm

Job Type: Full-time/ Exempt

Pay Structure: Commission Based Pay Structure

Direct Reports: N/A

Report To: Field Marketing Manager

Department: Retail Sales

Job Summary

Pella Carolina, Inc is looking for Field Marketing Representatives to cover our territories over North Carolina in the Charlotte area. As a Field Marketing Representative at Pella, you will play a vital role in generating leads and driving customer engagement. This position focuses on face-to-face interactions with homeowners and community members to schedule sales appointments. You will represent Pella at marketing events, connect with potential customers, and help ensure the success of our sales team by creating high-quality leads.

Essential Duties and Responsibilities

• Always exhibits the highest standard of personal ethics and adhere to all Pella Carolina policies.
• Promote a culture of safety and accountability by adhering to established protocols, proactively identifying potential risks, and fostering a workplace environment where safety is a shared priority.

Door-to-Door Appointment Setting (Primary Focus):

• Spend approximately 30 or more hours per week going door-to-door in assigned territories to identify potential customers.
• Initiate conversations with homeowners to assess their interest in Pella products and services.
• Schedule in-home appointments for sales consultants to discuss tailored window and door solutions.
• Effectively communicate the value of Pella’s offerings and address initial customer inquiries.
• Use tracking tools to document leads, appointments, and follow-ups.

Event Marketing and Lead Generation:

• Represent Pella at community events, including locations that allow us to utilize a kiosk, home shows, and other local gatherings.
• Set up and manage Pella booths or displays, ensuring a professional and engaging presence.
• Actively engage with event attendees, provide information about Pella products, and schedule follow-up consultations.
• Identify new event opportunities to expand Pella’s community outreach and presence.

Collaboration and Reporting

• Work closely with the sales team to align lead generation efforts with revenue goals.
• Regularly update management on lead generation activities, challenges, and successes.
• Maintain accurate records of leads generated and appointments scheduled using company CRM tools.
• Provide feedback from homeowners and event attendees to help refine marketing strategies.

Required Qualifications

• Bachelor's degree preferred.
• Three (3) plus years of experience in Sales, Marketing or Customer Service.
• Excellent communication and interpersonal skills
• Self-motivated with a proactive approach to lead.
• Comfortable working outdoors and interacting with homeowners face-to-face.
• Ability to work flexible hours, including evenings and weekends, to maximize opportunities.
• Basic proficiency with CRM systems and Microsoft Office.
• Must possess and maintain a valid driver’s license and have reliable transportation.

WORK ENVIRONMENT

The role requires significant time in the field, walking through neighborhoods, and standing for long periods at events.

BENEFITS

• Competitive Compensation.
• Insurance (medical, dental, vision)-First of the month after 30 days of employment.
• Flexible Spending Account (FSA) to manage health and dependent care expenses.
• Life Insurance.
• 401(k)/ 401(k) matching-50% up to 6% after 1 year of employment.
• Profit sharing for additional financial rewards.
• 9 Paid Holidays.
• Generous Vacation/ PTO for work-life balance.
• Tuition Reimbursement to support your professional growth.
• Onsite Chaplin and Bible study programs if needed for spiritual support.
• Employee Assistance Program (EAP) offering confidential support and resources.

Most people talk about culture, but we live and breathe it in all that we do. We care about our customers and our associates. We strive to provide a work environment that follows our beliefs:

• Culture- We are a team-oriented company. We believe in our employees and strive to improve the lives of those we touch.
• Growth- We believe in our employees and encourage them to grow both personally and professionally. As a company, we invest in our employees.
• Work-Life Balance- We take pride in our employees having a well work-life balance
• Our People- Here you will work side by side with very knowledgeable people in the industry and build relationships that last.