General Manager

General Manager
Midwest Shooting Center
Full-time | $70,000 per year (base + performance incentives)


About Us


Midwest Shooting Center is redefining the modern shooting range experience through professionalism, hospitality, and a focus on safety and service. With multiple locations and a growing member base, we are building a customer-first culture that sets the standard in our industry.


Position Overview

The General Manager is responsible for the overall success of the location. This role leads, develops, and holds accountable the three AGMS (Purchasing, Retail, & Premium Services) as well as the Guest Services department. The General Manager ensures all departments are aligned, profitable, compliant, and deliver exceptional experiences to members, training clients, and guests.


The primary goals are:

• Delivering sustainable revenue growth across all departments.
• Ensuring operational excellence, compliance, and safety at all times.
• Developing high-performing leaders and teams that embody company core values.
• Creating a culture of accountability, collaboration, and customer-first service.

What You'll Do

• Lead, coach, and hold accountable the department managers (Premium Services, Retail Operations) and Guest Services team.
• Oversee and align departmental strategies to ensure balanced growth across memberships, training, and retail/range.
• Ensure profitability targets are achieved through revenue growth, margin management, and expense discipline.
• Maintain compliance with all regulatory requirements (ATF, OSHA, financial controls, company policies)
• Act as the final escalation point for member, client, or customer issues, ensuring resolution and retention. Conduct weekly manager one-on-ones and hold a weekly leadership team meeting to align goals and priorities.
• Review, track, and report on key departmental metrics to headquarters; use data to drive improvement plans.
• Foster collaboration between departments to maximize referrals, conversions, and member retention.
• Maintain strong talent pipelines: hire, train, and develop staff and leaders; ensure succession planning.
• Serve as the cultural leader of the location, modeling company values, professionalism, and accountability.
• Act as Manager on Duty (MOD) when needed, ensuring full operational oversight.

What Success Looks Like

• The location consistently meets or exceeds revenue, profitability, and retention targets.
• All departments collaborate seamlessly, sharing opportunities and resources.
• Guest experience is consistently excellent, reflected in reviews, referrals, and NPS.
• Compliance, safety, and accuracy standards are upheld with minimal errors or incidents.
• Managers are effective leaders, their teams are stable and high-performing, and employee retention is strong.
• The location operates with predictable performance and contributes to company-wide growth.

Who You Are

• Proven leadership ability to develop and hold managers accountable.
• Strong financial and operational acumen, with ability to manage P&L.
• High integrity and vigilant focus on compliance and safety.
• Strong interpersonal and conflict-resolution skills.
• Ability to build culture, inspire teams, and enforce accountability.
• Organized, data-driven, and decisive under pressure.

Compensation & Benefits

• Annual salary range: $70,000, depending on experience and performance.
• Performance-based incentives.
• Health, dental, and vision insurance.
• Employee discounts on products, services, and training.
• Career growth opportunities within a rapidly expanding company.

Join the Midwest Shooting Center Team

If you're passionate about delivering exceptional service, developing people, and creating long-term customer loyalty, we want to hear from you. Apply today to become a Customer Service Manager with Midwest Shooting Center.