Marketing Coordinator

Job Description

Job Description

Vaxxinova US is seeking an individual to join our Marketing team as a Marketing Coordinator in Willmar or Worthington, Minnesota. 

At Vaxxinova US, you’ll be part of a passionate team dedicated to making a difference. We offer competitive pay and benefits, opportunities for growth, and a supportive work culture.

About the role:  The Marketing Coordinator is responsible for providing a high level of service to the species business units with administrative support that aids in achieving sales and marketing objectives.

Main Responsibilities :

• Support the planning, execution, and tracking of integrated marketing campaigns across digital, print, events, and sales enablement channels.
• Coordinate timelines, deliverables, and approvals for marketing projects, ensuring deadlines are met and stakeholders are aligned.
• Maintain marketing calendars and project plans.
• Assist with the development, review, and coordination of marketing materials including brochures, presentations, social media posts, website content, email campaigns, and trade show assets.
• Ensure all materials adhere to brand guidelines, regulatory requirements, and internal review processes.
• Partner with Sales, Technical Services, and Production teams to support field-facing materials and campaigns.
• Help manage updates to sales tools, literature libraries, and SalesForce.
• Support external communications, campaigns, and internal communications related to marketing initiatives.
• Assist in planning and coordinating trade shows, conferences, and customer events, including logistics, materials, follow-up activities, etc.
• Track event inventories and support post-event reporting and lead handoff.
• Track basic performance metrics (e.g., campaign activity, engagement, deliverable status) and assist with reporting.
• Manage marketing documentation, processes, and internal requests to support efficient workflows.
• Provide general administrative support to the Head of Marketing as needed.
• Monitors inventory of promotional/premium items; ships premiums as needed; assists in ordering of additional items. Work with business units to plan yearly promotional items and inventories needed within approved budget dollars. 
• Supports department with administrative functions such as data collection and compilation, answering phones, preparing items for mailing, maintaining departmental records and files, and answering basic departmental inquiries.
• Attends and participates in staff meetings as requested, providing administrative updates as needed.
• Assist with marketing launches as needed, with support materials, mailings, etc. 
• Occasional lifting of 25 to 40 pounds
• Other duties as assigned  

Qualifications and Capabilities:

• Understanding of marketing principles, branding, and campaign execution.
• Knowledge of digital marketing channels, including email marketing, social media, websites, and online content management.
• Knowledge of project coordination and marketing workflow processes.
• Basic understanding of campaign performance metrics and reporting.
• Familiarity with agricultural, animal health, veterinary, or life sciences industries is preferred.
• Strong organization and project management skills.
• Excellent written, verbal, and interpersonal communication skills.
• Strong attention to detail and commitment to quality.
• Proficiency in Microsoft Office Suite, including PowerPoint, Excel, and Word.
• Strong proofreading and content review skills.
• Ability to manage multiple projects simultaneously while meeting deadlines.
• Ability to collaborate effectively with cross-functional teams and external vendors.
• Ability to adapt to changing business needs and deadlines.
• Ability to balance creativity with organization and process adherence.
• Ability to identify opportunities for process improvement and increased marketing effectiveness.  

Experience/Educational Requirements:  

• Bachelor's degree in Marketing, Communications, Business, Agriculture, or a related field.
• 1-3 years of experience in marketing, communications, project coordination, or a related role.
• Experience supporting marketing campaigns, events, content development, or promotional activities.
• B2B marketing experience preferred.
• Experience working with CRM platforms such as Salesforce is preferred.
• Experience managing website content through WordPress or a similar content management system is preferred.
• Experience with marketing automation platforms such as HubSpot, Pardot, Marketo, Marketing Cloud, or similar tools is a plus.
• Experience supporting trade shows, conferences, customer events, or field marketing activities is preferred.

Benefits at Vaxxinova:

We are proud to offer a generous benefit package in addition to competitive compensation, including employer contributions towards medical, dental and vision premiums. Most benefits begin on date of hire. Our benefits include:

• Medical
• Dental
• Vision
• Health Savings Account with company contribution 
• 401K plan with company match
• Paid time off accrual
• 9 Paid holidays 
• Company paid shutdown consisting of 4 business days between December 25 and December 31
• Company paid short and long-term disability 
• Company paid life insurance
• And many other voluntary benefits 

About Vaxxinova

Vaxxinova provides a wide range of both autogenous and licensed vaccines combined with high-level diagnostic services, supported by strong R&D. Our focus is on livestock including cattle, poultry, swine and aqua. Vaxxinova US, formerly known as Epitopix and Newport Laboratories, is the US operating unit of Vaxxinova International, headquartered in the Netherlands. Vaxxinova US has a strong market presence making autogenous vaccines for cattle, swine, and poultry as well as a state-of-the-art diagnostic laboratory. Vaxxinova currently has facilities in fourteen countries including Brazil, Canada, Chile, Colombia, Croatia, Italy, Germany, Japan, Jordan, Norway, South Africa, Thailand, the USA, and the Netherlands. Vaxxinova is part of the family-owned EW Group, headquartered in Germany. The EW Group specializes in animal genetics, animal nutrition and animal health, operates in over 100 countries and records consistent international growth.

Recruiting Agencies

Vaxxinova US does not accept unsolicited CVs from recruiters or employment agencies in response to job postings on social media or Vaxxinova US websites. Vaxxinova US will not consider or agree to payment of any referral compensation or recruiter fee relating to these unsolicited CVs. Vaxxinova US explicitly reserves the right to hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited CVs, including those submitted to hiring managers, are deemed to be the property of Vaxxinova US. Phone calls or emails from recruiters or employment agencies are not appreciated.