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Customer Data Analyst

Jobtailor

Own the end-to-end delivery of audience segmentation requests from Demand Generation teams Manage intake through Workfront, scoping requirements Build audience segments in Treasure Data and activate to downstream channels Manage the active request queue, maintaining delivery against agreed timelines Build audience segments directly in Treasure Data CDP, applying sound segmentation logic Develop working knowledge of the CDP data structure Work with AI-assisted audience generation via Treasure Data Audience Agent Apply consistent quality checks to all audience outputs Identify and resolve data quality issues within the CDP Maintain thorough documentation of segment definitions and QA outcomes Communicate with Demand Generation teams on requirements and any data constraints Requirements 3+ years in a marketing operations, marketing tech, or data-adjacent role Hands-on experience building audiences or segments in a CDP, CRM, or marketing automation platform Practical understanding of B2B segmentation – including consent management, suppression logic, and activation channels Ability to translate campaign briefs into technically sound audience specifications Direct experience with Treasure Data, Eloqua, or Salesforce preferred Intermediate SQL for data validation and audience investigation preferred Familiarity with intent data, firmographic enrichment, or technology intelligence providers Understanding of GDPR, CASL, and CAN-SPAM in a B2B marketing context #J-18808-Ljbffr Jobtailor

Vacancy posted 14 hours ago
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