Regional Sales Associate

Regional Sales Representative

The Regional Sales Representative is responsible for driving sales growth within an assigned territory by expanding business with existing customers and developing new accounts. The role requires proactive account management, territory travel, new-business development, and delivering outstanding customer service through regular in-person and phone contact.

Essential Job Functions

• Sell, promote, and deliver exceptional customer service to all customers within the assigned territory.
• Maintain regular contact with key existing accounts to strengthen relationships and grow sales.
• Advise and assist customers in selecting inventory, utilizing available services, and learning about new products.
• Expand the customer base by identifying and pursuing new business opportunities within the territory.
• Identify, contact, and develop relationships with prospective new accounts.
• Take parts orders; introduce new products, promotions, and services; and provide product literature as needed.
• Provide customers with technical information related to Valley Truck Parts’ offerings.
• Follow up on the delivery, quality, and completion of customer orders.
• Represent Valley Truck Parts, Inc. in a professional, ethical, and customer-focused manner at all times.

Qualifications

• High School Diploma or GED equivalent required.
• Strong organizational and time-management skills.
• Basic product knowledge, including:
  • Transmission models and parts
  • Differential models and parts
  • PTOs, pumps, and hydraulic valves
  • Steering components
  • Fifth-wheel models (ability to identify)
• Basic computer and application proficiency (e.g., email, CRM, order entry).
• Strong listening and one-on-one communication skills.
• Ability to accurately assess and interpret customer needs.
• Valid driver’s license with acceptable driving record (MVR check may be required).
• Self-motivated with the ability to work independently and manage a territory.

Performance Metrics

• Task completion
• Productivity and efficiency
• Quality and accuracy of work
• Teamwork and collaboration
• Dependability and responsiveness

Physical Requirements (with ADA-aligned detail)

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Activity Frequency Guide

• Constant (66–100%) | Frequent (34–66%) | Occasional (1–33%) | Rare (<1%)

Mobility & Posture

• Frequent: Sitting (driving between customer sites and at a computer), standing during customer visits, walking within warehouses/shops and customer facilities.
• Occasional: Bending, stooping, crouching, kneeling, and reaching at or below shoulder level when inspecting equipment or assisting with parts handling.
• Occasional: Climbing short ladders or steps; entering/exiting vehicles multiple times per day.
• Rare: Crawling or working in confined spaces (e.g., viewing undercarriage areas with customers).

Lifting/Carrying/Handling

• Occasional: Lift, carry, push, or pull up to 50 lbs. independently (e.g., parts boxes, catalogs, displays).
• Occasional (Team-Lift or Mechanical Assist Required): Items 50–100 lbs. (e.g., larger assemblies) in accordance with company safety practices.
• Frequent: Handling small parts and literature; fine manual dexterity for mobile/computer use.

Vision/Hearing/Communication

• Frequent: Close and distance vision (reading part numbers, diagrams, product literature), depth perception, color vision helpful for product ID, and adjustment to varying light conditions in shop/warehouse settings.
• Frequent: Verbal communication in person and by phone in environments with intermittent background noise; active listening to determine customer needs.

Driving/Travel

• Frequent: Driving a personal or company vehicle within the assigned territory (generally local/regional).
• Occasional: Early mornings, late afternoons, or adjusted hours to meet customer availability.
• Overnights: Minimal to Occasional (e.g., product trainings, trade events, or coverage within a larger region).
• Must maintain a valid driver’s license; acceptable MVR per company policy.

Work Environment & PPE

• Frequent: Exposure to typical shop/warehouse conditions at customer sites (variable temperatures, dust, moving equipment, uneven surfaces).
• Occasional: Outdoor exposure during load/unload or yard inspections.
• PPE: Safety toe footwear and eye protection may be required at certain customer locations; follow all site-specific safety rules.

Travel Requirements

• Minimal travel beyond routine travel within the assigned territory; occasional overnights for training, trade shows, or expanded territory coverage.

FLSA Classification

• Exempt (Outside Sales), subject to role structure and territory assignment. Primary duties involve sales activities away from the employer’s place of business and regularly visiting customers/prospects.

Disclaimer

The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position. They are not intended to be an exhaustive list of all duties, responsibilities, and skills required. Employees may be required to perform additional or different duties outside of their normal responsibilities as needed.