Product Specialist

Dealership:L0807 BMW of Minnetonka

BMW of MINNETONKA

Drive Innovation. Inspire Confidence. Become a BMW Product Specialist!

Are you passionate about cutting-edge automotive technology and delivering exceptional customer experiences? BMW of Minnetonka is looking for a dynamic and knowledgeable Product Specialist (BMW Genius) to join our team. As a key brand ambassador, you’ll guide customers through the exciting features and innovations of BMW vehicles, ensuring they feel confident and inspired every step of the way.

What You'll Do

• Serve as a trusted expert on BMW technology, features, and performance

• Support the sales team before, during, and after the sale to enhance the customer journey

• Conduct engaging vehicle demonstrations and assist with test drives

• Collaborate with Sales, Service, and other departments to ensure a seamless experience

• Troubleshoot customer concerns and provide tech support when needed

• Use digital tools and video presentations to showcase vehicle configurations

What You'll Bring

• Previous experience in a product specialist or customer support role

• Strong communication skills—both verbal and written

• Tech-savvy with the ability to explain complex systems clearly

• Proficient in Microsoft Excel and other basic software tools

• Valid driver’s license and clean driving record

• Automotive industry experience preferred but not required

Total Rewards

Compensation: The Hourly Wage for this position is: $15 - $18

Actual pay offered may vary depending on skills, experience, job-related knowledge, and location.

Actual pay offered may vary depending on skills, experience, job-related knowledge, and physical location. Final compensation will be established through the interview process in accordance with applicable pay equity and transparency laws.

We offer a comprehensive benefits package designed to support you and your family, including:

• Competitive pay

• Medical, Dental and Vision Plans

• Paid Holidays & PTO

• Short and Long-Term Disability

• Paid Life Insurance

• 401(k) Retirement Plan

• Employee Stock Purchase Plan

• Lithia Learning Center

• Vehicle Purchase Discounts

• Wellness Programs

Additional information about our Total Rewards benefits can be reviewed on our careers site at

About Us

At Lithia & Driveway (NYSE: LAD) our success is fueled by our high performing teams delivering Auto Done Easy for our customers. We create simple, transparent, and convenient customer experiences throughout the vehicle-ownership lifecycle by leveraging our hundreds of store locations and our key adjacencies - Driveway, DFC, and GreenCars. We've built a retail model that champions entrepreneurial leadership, Growth Powered by People, and a strategy that creates possibilities and pushes us to reach our potential.

High School graduate or equivalent, 18 years or older required. We are a drug-free workplace. We are committed to equal employment opportunity (regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

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