Territory Sales Manager

Job Description

Job Description

INFITAC is seeking a Territory Sales Manager to grow sales and develop dealer relationships within an assigned territory. This is an outside sales position focused on new dealer acquisition, account development, product education, and increasing INFITAC’s presence in the market.

The role involves regular travel, in-person dealer visits, range days, trade shows, product demonstrations, and industry events. The ideal candidate is motivated, professional, organized, and comfortable taking ownership of their territory and building relationships from the ground up.

Compensation:

$57,000 - $80,000 yearly

Responsibilities:

• Manage and grow sales within an assigned regional territory.

• Develop, maintain, and strengthen relationships with firearms dealers, distributors, and retail partners.

• Identify, prospect, and onboard new dealer accounts.

• Conduct regular in-person dealer visits and maintain consistent communication with accounts.

• Develop and execute territory action plans focused on new business, account growth, and market expansion.

• Support dealer sell-in and sell-through through product education, demonstrations, promotions, and sales support.

• Plan and participate in range days, dealer events, trade shows, and other industry activities.

• Educate dealers and customers on INFITAC’s thermal optics, night vision, and related products.

• Monitor dealer inventory, market trends, competitor activity, and customer feedback.

• Identify opportunities for new products, promotions, and market expansion within the territory.

• Work closely with INFITAC’s sales and marketing teams to execute regional initiatives and support dealer success.

• Maintain accurate account activity, sales opportunities, travel plans, and customer information in the company’s CRM.

• Provide regular updates regarding territory activity, dealer relationships, opportunities, challenges, and upcoming travel.

• Represent INFITAC professionally and maintain a strong brand presence throughout the territory.

Qualifications: Required Qualifications

• Proven experience in sales management, business development, territory growth, or account management.

• Demonstrated ability to develop new business and grow existing customer accounts.

• Experience with B2B sales, dealer development, and outside sales strategies.

• Strong negotiation, communication, presentation, and relationship-building skills.

• Strong organizational, leadership, and time-management skills.

• Ability to independently manage and prioritize activity within an assigned territory.

• Proficiency in account management, sales analysis, and customer relationship management.

• Excellent customer service skills and a strong understanding of the relationship between sales, marketing, and channel support.

• Familiarity with Salesforce or other CRM platforms.

• Comfortable with regular regional travel, in-person dealer visits, range days, trade shows, and industry events.

• Valid driver’s license and ability to travel throughout an assigned territory.

Preferred Qualifications

• Experience with tactical products, thermal optics, night vision, firearms accessories, shooting sports, or related industries.

• Existing relationships with firearms dealers, distributors, or retail partners.

• Experience selling technology, optics, thermal, or night vision products.

• Experience providing product training, demonstrations, or dealer education.

• Proven track record of meeting or exceeding sales goals.

About Company

INFITAC is a growing Texas-based technology company specializing in advanced thermal optics, night vision, and innovative optical solutions for shooting, outdoor, airsoft, and tactical enthusiasts. Based in Allen, Texas, we are committed to developing products that combine advanced technology, practical design, and real-world performance.

Innovation is at the heart of what we do. Our growing product portfolio includes thermal sights, night vision systems, and emerging optical technologies designed to bring advanced capabilities to a wider range of customers.

Our people are an important part of our growth. We value driven, adaptable, professional individuals who take ownership of their work and are committed to continuous improvement. As INFITAC continues to expand, our team members have the opportunity to make a meaningful impact and help shape the future of the company.