AI-Powered Growth Marketing Leader (Industrial + SaaS + Growth)

Remote | Full-Time | B2B Industrial AI | Growth Stage

Industrility is looking for an AI-powered marketing guru who can think strategically, execute hands-on, and orchestrate multiple marketing channels into one powerful, consistent growth engine .

This is not a role for someone who manages one channel.

We need someone who can simultaneously think about an upcoming trade show, a LinkedIn campaign, an email nurture sequence, a new website page, a customer story, a webinar, SEO, paid campaigns, CRM conversion, and sales follow-up — and make all of it feel like one cohesive Industrility story .

You should be exceptionally comfortable using AI to research, ideate, write, design, analyze, repurpose, personalize, automate, and accelerate your work.

Think CMO mindset + growth marketer + content strategist + AI power user + hands-on executor.

About Industrility

Industrility is an Industrial AI company building enterprise software for industrial and commercial machinery manufacturers .

We help manufacturers transform their aftermarket and service businesses using Agentic AI, Generative AI, Digital Twins, IoT, knowledge graphs, and connected field intelligence .

Industrility was featured by Google Cloud among the startups “building the agentic future,” and was the only Industrial AI company highlighted in the article.

We are growing quickly, solving complex real-world problems, and building at the intersection of AI, industrial equipment, field service, aftermarket, and customer experience.

Your Mission

Your mission is simple:

Turn Industrility's technology, customer outcomes, ideas, events, and expertise into a nonstop demand-generation and brand-building machine.

You will own the connective tissue across marketing.

A webinar should become a LinkedIn campaign.

A customer insight should become a blog, an email campaign, a sales asset, an infographic, and a short video.

A trade show should generate content before the event, engagement during the event, and pipeline afterward.

A product launch should appear consistently across our website, email, LinkedIn, paid campaigns, presentations, and sales outreach.

Nothing should exist in isolation.

What You Will Own

• AI-Powered Marketing Orchestration — Use AI aggressively to research markets, develop messaging, create campaigns, personalize content, generate creative concepts, analyze results, and dramatically increase marketing velocity.

• LinkedIn Marketing — Own Industrility's organic LinkedIn presence and coordinate with agencies to build executive thought leadership, company content, campaigns, and audience engagement.

• Email Marketing — Build and manage targeted campaigns, nurture programs, newsletters, event follow-ups, and account-based outreach using platforms such as Zoho Campaigns.

• Website & Digital Content — Own and continuously improve Industrility's WordPress presence, landing pages, messaging, SEO, conversion paths, and campaign experiences.

• Content Engine — Develop and repurpose compelling blogs, ebooks, white papers, customer stories, webinars, videos, product content, thought leadership, SEO pages, and social content.

• Event Marketing — Create campaigns around trade shows, webinars, customer events, launches, and industry conferences — before, during, and after the event.

• Performance Marketing — Manage and optimize campaigns across LinkedIn Ads, Google Ads, YouTube, retargeting, and other relevant channels.

• Creative & Visual Storytelling — Create or direct compelling graphics, diagrams, presentation slides, campaign creative, website imagery, video concepts, and social assets.

• CRM & Funnel Hygiene — Ensure leads don't disappear into a black hole. Track prospects, MQLs, campaign attribution, follow-ups, lifecycle stages, and movement from marketing into sales.

• Marketing Analytics — Build visibility into what is actually working. Track traffic, engagement, MQLs, pipeline influence, campaign performance, CAC, conversion rates, event ROI, and channel effectiveness.

• Agency Leadership — Manage external agencies and specialists while maintaining ownership of the strategy, message, quality, and business outcome.

• Founder Partnership — Work closely with the founders to turn raw ideas, customer conversations, product innovations, industry observations, and strategic vision into powerful market-facing narratives.

The Person We Are Looking For

We hire rock stars .

We value people who love solving real-world problems, move fast, learn constantly, and care deeply about the quality of what they put into the world.

The ideal person is both strategic and extremely hands-on .

You should be able to spend one hour shaping our positioning with the founders and the next hour building a landing page, improving an email campaign, creating a graphic with AI, reviewing campaign analytics, or turning a customer conversation into a great LinkedIn post.

You don't wait for a team of ten people to execute an idea.

You figure out how to make it happen.

Your Superpowers

We would love to meet you if:

• You are an exceptional AI power user and use tools like ChatGPT, Gemini, Claude, image-generation tools, AI video tools, research agents, and automation platforms as extensions of yourself.
• You understand how to create a single narrative across website, social, email, events, content, paid media, and sales enablement .
• You have strong experience in B2B technology marketing , ideally enterprise software, industrial technology, manufacturing, field service, IoT, AI, or SaaS.
• You can communicate sophisticated technical ideas in a way that executives, engineers, salespeople, and customers can immediately understand.
• You can develop a marketing strategy — and then personally execute it.
• You are an excellent writer with strong instincts around messaging, storytelling, positioning, and brand.
• You understand demand generation, ABM, lead nurturing, funnels, MQLs, CRM discipline, and sales alignment.
• You have hands-on experience with email marketing, CRM, marketing automation, WordPress, analytics, and social platforms.
• You have strong creative instincts and can create or direct graphics, presentations, videos, diagrams, and campaign assets.
• You are comfortable managing agencies without outsourcing your thinking to them.
• You obsess over results rather than activity.
• You thrive in the ambiguity, speed, and ownership that come with an ambitious startup.

Bonus Points

Experience with any of the following is especially valuable:

Industrial OEMs, machinery manufacturers, aftermarket/service businesses, field service, manufacturing technology, Industry 4.0, IoT, Digital Twins, AI/ML, enterprise SaaS, Zoho CRM/Campaigns, WordPress, LinkedIn Campaign Manager, Google Ads, SEO, webinars, video production, or startup marketing.

What Success Looks Like

You help Industrility become impossible to ignore within the industrial manufacturing ecosystem.

Our message becomes sharper.

Our content becomes dramatically better.

Our campaigns become more coordinated.

Our events generate pipeline.

Our website converts.

Our founders become stronger thought leaders.

Our sales team receives better-qualified opportunities.

And every customer interaction reinforces the same clear story about why Industrility represents the future of industrial aftermarket and service.

Be ready to work hard, think big, move fast, experiment constantly — and have fun building something remarkable.