Community Manager

Overview Persona is a modern beauty brand built on intentional formulas, effortless application, and real connection. We believe community is everything—how people discover us, fall in love with the brand, and stay loyal long-term. As we grow, we’re focused on building a stronger, more intentional community both online and IRL, and we’re looking for someone who genuinely loves connecting with people to help lead that effort. The Role We’re hiring a Community Manager or Community Associate to help grow and nurture Persona’s community across digital platforms and in real life. This role is highly relationship-driven and ideal for someone who enjoys building meaningful, long-term connections with creators, customers, and brand advocates—not just managing comments or posting content. You’ll be a key point of contact for our community and creator network, helping make Persona feel approachable, engaged, and human. Location: Los Angeles (Hybrid) What You’ll Do Community & Creator Relationships Build and maintain strong relationships with new and existing creators , brand fans, and community members Engage daily with our audience across Instagram, TikTok, and other platforms—responding to comments, DMs, and conversations in an authentic, on-brand way Identify and nurture brand advocates, repeat engagers, and emerging creators who align with Persona’s values Support creator seeding, gifting, and follow-ups with a relationship-first mindset Be a friendly, consistent presence for creators and community members—someone people recognize and trust Online Community Engagement Help foster two-way conversations and encourage meaningful engagement (not just likes) Monitor feedback, sentiment, and recurring questions, and share insights with the broader team Surface community stories, UGC, and testimonials that can be used across social, marketing, and retail Offline & IRL Community Building Assist with planning and executing in-person moments such as pop-ups, events, store activations, or small community gatherings Help grow local creator and customer communities, especially in key markets Act as a brand representative at events—connecting with creators, customers, and partners in person Support post-event follow-up to continue building relationships beyond the event Collaboration & Growth Work closely with Social, PR, Retail, and Customer Experience to ensure a seamless community experience Help support retail launches and in-store initiatives through creator and community engagement Stay tapped into beauty trends, creator culture, and what resonates with our audience What We’re Looking For 1–4 years of experience in community, social, creator, or brand roles (beauty or lifestyle preferred) Strong people skills—you genuinely enjoy building relationships and staying in touch Solid understanding of creator culture and how to build long-term partnerships (not just one-off posts) Excellent communication skills with a warm, natural tone Organized, proactive, and comfortable juggling multiple conversations at once Interest or experience with events, pop-ups, or IRL brand activations is a big plus Based in or near Los Angeles preferred Why You’ll Love This Role You’ll help shape how Persona builds community at a critical growth stage Real ownership and visibility—your work directly impacts brand awareness and loyalty Opportunity to grow alongside an indie brand and take on more responsibility over time Collaborative, creative, and fast-moving environment #J-18808-Ljbffr Persona Cosmetics